Franopolis

    Franchise opportunities compared

    HobbyTown vs HoneyBaked

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • HoneyBaked discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (HobbyTown: 6, HoneyBaked: 20). Different groups are not directly comparable.
    DisclosureHHobbyTownHoneyBaked
    Financial commitment
    Estimated initial investment (Item 7)
    $327,100
    Single store total
    2026 FDD · Item 7 · PDF p. 17
    $167,200 – $829,600
    2026 FDD · Item 7
    Standard initial franchise fee (Item 5)
    Not available
    No single standard fee identified
    Not available
    No single standard fee identified
    Royalty (Item 6)
    $4.75
    Royalty / minimum advertising — 4.75%
    2026 FDD · Item 6 · PDF p. 13
    $6.00
    Royalty monthly net sales
    2026 FDD · Item 6 · PDF p. 12
    Brand / advertising fund (Item 6)
    $30,000
    Initial advertising
    2026 FDD · Item 6 · PDF p. 13
    $3.25
    Advertising Fund current
    2026 FDD · Item 6 · PDF p. 12
    System scale & health
    Total outlets (Item 20)
    172
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 53
    271
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 62
    Net outlet change (Item 20)
    −28
    Calculated: 200 at end of 2023 → 172 at end of 2025
    +213
    Calculated: 58 at end of 2023 → 271 at end of 2025
    Outlet exits (Item 20)
    Not available
    No complete exit records for a year
    Not available
    No complete exit records for a year
    Franchising since (Item 1)
    Not available
    Not in reviewed records
    Not available
    Not in reviewed records
    Franchisor founded (Item 1)
    Not available
    Not in reviewed records
    Not available
    Not in reviewed records
    Performance (Item 19)
    Financial performance (Item 19), by location group
    Locations counted not stated in the reviewed record — All 67 reporting stores
    $930,969
    other Table 1 Cost of Goods Sold · 2026 FDD · Item 19 · PDF p. 45
    Locations counted not stated in the reviewed record — Quartile 1 by adjusted operating income; 67-store reporting population
    $2,376,077
    other Table 2 Gross Revenue · 2026 FDD · Item 19 · PDF p. 46
    Locations counted not stated in the reviewed record — Quartile 2 by adjusted operating income; 67-store reporting population
    $1,554,095
    other Table 3 Gross Revenue · 2026 FDD · Item 19 · PDF p. 47
    +3 more groups in the full report
    Franchised (203 locations) — other measures
    $159,642
    other Table4 All203 · 2026 FDD · Item 19 · PDF p. 52
    Franchised (65 locations) — revenue
    $703,402
    other Table4 Net sales $700,001–$1,000,000 · 2026 FDD · Item 19 · PDF p. 52
    Franchised (60 locations) — revenue
    $60
    other Table4 Net sales below $700,000 · 2026 FDD · Item 19 · PDF p. 52
    +17 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Full HobbyTown reportFull HoneyBaked reportAdd more brands to compare