Franchise opportunities compared

    MassageLuXe vs Woodhouse Day Spa

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    MassageLuXe

    $575,600 – $835,300

    2026 FDD · Item 7 · PDF p. 19

    Woodhouse Day Spa

    $1,482,439 – $2,697,879

    2025 FDD · Item 7 · PDF p. 20

    Initial franchise fee · Item 5

    MassageLuXe

    $42,500

    2026 FDD · Item 5 · PDF p. 13

    Woodhouse Day Spa

    $60,000

    2025 FDD · Item 5 · PDF p. 14

    Royalty · Item 6

    MassageLuXe

    6%

    2026 FDD · Item 6 · PDF p. 15

    Woodhouse Day Spa

    6%

    2025 FDD · Item 6 · PDF p. 16

    Before you compare

    • MassageLuXe figures come from its 2026 FDD and Woodhouse Day Spa figures from its 2025 FDD, so the years differ.
    • Item 19 figures cover the location groups each FDD names (MassageLuXe: 21, Woodhouse Day Spa: 3). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    MassageLuXe

    $575,600 – $835,300
    Total 18 — $575600
    2026 FDD · Item 7 · PDF p. 19

    Woodhouse Day Spa

    $1,482,439 – $2,697,879
    Total initial investment — one leased Woodhouse Spa: $1,482,439–$2,697,879
    2025 FDD · Item 7 · PDF p. 20
    Standard initial franchise fee (Item 5)

    MassageLuXe

    $42,500
    2026 FDD · Item 5 · PDF p. 13

    Woodhouse Day Spa

    $60,000
    2025 FDD · Item 5 · PDF p. 14
    Royalty (Item 6)

    MassageLuXe

    6%
    Royalty You — 6%
    2026 FDD · Item 6 · PDF p. 15

    Woodhouse Day Spa

    6%
    Royalty — Gross Sales
    2025 FDD · Item 6 · PDF p. 16
    Brand / advertising fund (Item 6)

    MassageLuXe

    $15,000
    Start - Up Marketing — $15000
    2026 FDD · Item 6 · PDF p. 14

    Woodhouse Day Spa

    1.75%
    Advertising fund current — Gross Sales — 1.75%
    2025 FDD · Item 6 · PDF p. 16

    System scale & health

    Total outlets (Item 20)

    MassageLuXe

    104
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 58

    Woodhouse Day Spa

    88
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 54
    Net outlet change (Item 20)

    MassageLuXe

    +18
    Calculated: 86 at end of 2023 → 104 at end of 2025

    Woodhouse Day Spa

    +11
    Calculated: 77 at end of 2022 → 88 at end of 2024
    Outlet exits (Item 20)

    MassageLuXe

    Not available
    No complete exit records for a year

    Woodhouse Day Spa

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    MassageLuXe

    2008
    From a verified franchisor listing

    Woodhouse Day Spa

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    MassageLuXe

    Not available
    Not in reviewed records

    Woodhouse Day Spa

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    MassageLuXe
    Locations counted not stated in the reviewed record — All90 full-year spas Q1
    22 count
    other Table19.1 All90 full-year spas Q1
    2026 FDD · Item 19 · PDF p. 40
    Locations counted not stated in the reviewed record — All90 full-year spas Q2
    22 count
    other Table19.1 All90 full-year spas Q2
    2026 FDD · Item 19 · PDF p. 40
    Locations counted not stated in the reviewed record — All90 full-year spas Q3
    $774,920
    other Table19.1 All90 full-year spas Q3
    2026 FDD · Item 19 · PDF p. 40
    +18 more groups in the full report
    Woodhouse Day Spa
    Locations counted not stated in the reviewed record — Woodhouse franchised Spas meeting 2022 Reporting Criteria
    $201,430
    other Lowest Gross Sales
    2025 FDD · Item 19 · PDF p. 52
    Locations counted not stated in the reviewed record — Woodhouse franchised Spas meeting 2023 Reporting Criteria
    $2,411,085
    other Gross Sales
    2025 FDD · Item 19 · PDF p. 52
    Locations counted not stated in the reviewed record — Woodhouse franchised Spas meeting 2024 Reporting Criteria
    $2,506,231
    other Gross Sales
    2025 FDD · Item 19 · PDF p. 52

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    MassageLuXe vs Woodhouse Day Spa: common questions

    Which costs less to open, MassageLuXe or Woodhouse Day Spa?
    MassageLuXe: $575,600 – $835,300 (2026 FDD · Item 7 · PDF p. 19); Woodhouse Day Spa: $1,482,439 – $2,697,879 (2025 FDD · Item 7 · PDF p. 20). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for MassageLuXe. Estimates are not quotes, and the FDD years may differ.
    How do MassageLuXe and Woodhouse Day Spa royalties compare?
    MassageLuXe: 6% (2026 FDD · Item 6 · PDF p. 15); Woodhouse Day Spa: 6% (2025 FDD · Item 6 · PDF p. 16). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, MassageLuXe or Woodhouse Day Spa?
    MassageLuXe: 104 (2026 FDD · Item 20 · PDF p. 58); Woodhouse Day Spa: 88 (2025 FDD · Item 20 · PDF p. 54). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do MassageLuXe and Woodhouse Day Spa disclose financial performance (Item 19)?
    MassageLuXe has reviewed Item 19 figures for 21 location groups; Woodhouse Day Spa has reviewed Item 19 figures for 3 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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