Franchise opportunities compared
Peets Coffee vs The Human Bean
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Item 19 figures cover the location groups each FDD names (Peets Coffee: 8, The Human Bean: 4). Different groups are not directly comparable.
| Disclosure | Peets Coffee | The Human Bean |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $1,035,000 – $1,697,000 Total Estimated Initial Investment: $1,035,000 to $1,697,000 2026 FDD · Item 7 · PDF p. 17 | $582,090 e note 11 See note 9 Total Initial Investment (not including Area Development ) — 582090 2026 FDD · Item 7 · PDF p. 15 |
| Standard initial franchise fee (Item 5) | $35,000 2026 FDD · Item 5 · PDF p. 11 | Not available No single standard fee identified |
| Royalty (Item 6) | 6% ITEM 6 OTHER FEES Type of Fee Amount Due Date Remarks 1 , 2 Royalty — 6 2026 FDD · Item 6 · PDF p. 12 | Not available No reviewed royalty record |
| Brand / advertising fund (Item 6) | Not available No reviewed brand or advertising fund fee | 1% incurred See note 2 Audit Fee Cost of audit When incurred See note 3 Brand Fee — 1 — 1% 2026 FDD · Item 6 · PDF p. 12 |
| System scale & health | ||
| Total outlets (Item 20) | Not available No reviewed outlet counts | 376 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 48 |
| Net outlet change (Item 20) | Not available Only one year reported | +60 Calculated: 316 at end of 2023 → 376 at end of 2025 |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | Not available Not in reviewed records | 2002 From a verified franchisor listing |
| Franchisor founded (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Locations counted not stated in the reviewed record — Systemwide (196 Locations) 42.9 percent other Systemwide · 2026 FDD · Item 19 · PDF p. 47 Locations counted not stated in the reviewed record — 1 st Third (66 Locations) $2,932,490 other 1 st Third · 2026 FDD · Item 19 · PDF p. 47 Locations counted not stated in the reviewed record — No Drive Thru (191 Locations) $474,389 other No Drive Thru · 2026 FDD · Item 19 · PDF p. 48 +5 more groups in the full report | Locations counted not stated in the reviewed record — 11 affiliate-owned drive-through stores included in Item 19 Table 1 $6,827 other Advertising · 2026 FDD · Item 19 · PDF p. 45 Locations counted not stated in the reviewed record — 11 affiliate-owned drive-throughs $23,787 other ore had total sales of $607,376 and EBITDA · 2026 FDD · Item 19 · PDF p. 47 Locations counted not stated in the reviewed record — SystemwideSales aslabelled;sampleunspecified $851,250 other Systemwide Sales · 2026 FDD · Item 19 · PDF p. 46 +1 more groups in the full report |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
Peets Coffee vs The Human Bean: common questions
- Which costs less to open, Peets Coffee or The Human Bean?
- Peets Coffee: $1,035,000 – $1,697,000 (2026 FDD · Item 7 · PDF p. 17); The Human Bean: $582,090 (2026 FDD · Item 7 · PDF p. 15). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for The Human Bean. Estimates are not quotes, and the FDD years may differ.
- Do Peets Coffee and The Human Bean disclose financial performance (Item 19)?
- Peets Coffee has reviewed Item 19 figures for 8 location groups; The Human Bean has reviewed Item 19 figures for 4 location groups. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.

