Franchise opportunities compared
Peets Coffee vs Travelin' Toms Coffee
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
Peets Coffee
$1,035,000 – $1,697,000
2026 FDD · Item 7 · PDF p. 17Travelin' Toms Coffee
$185,121 – $265,325
2026 FDD · Item 7 · PDF p. 28Initial franchise fee · Item 5
Peets Coffee
$35,000
2026 FDD · Item 5 · PDF p. 11Travelin' Toms Coffee
Not available
Royalty · Item 6
Peets Coffee
6%
2026 FDD · Item 6 · PDF p. 12Travelin' Toms Coffee
$667
2026 FDD · Item 6 · PDF p. 24Before you compare
- Both sets of figures come from 2026 FDDs.
- Only Peets Coffee has reviewed Item 19 figures here.
Financial commitment
Peets Coffee
Travelin' Toms CoffeePeets Coffee
Travelin' Toms Coffee
Peets Coffee
Travelin' Toms Coffee
Peets Coffee
Travelin' Toms Coffee
Peets Coffee
Travelin' Toms Coffee
System scale & health
Peets Coffee
Travelin' Toms CoffeePeets Coffee
Travelin' Toms Coffee
Peets Coffee
Travelin' Toms Coffee
Peets Coffee
Travelin' Toms Coffee
Peets Coffee
Travelin' Toms Coffee
Peets Coffee
Travelin' Toms Coffee
Financial performance (Item 19), by location group
Peets Coffee
Travelin' Toms CoffeeNot disclosed — no Item 19 financial performance representation
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
Peets Coffee vs Travelin' Toms Coffee: common questions
- Which costs less to open, Peets Coffee or Travelin' Toms Coffee?
- Peets Coffee: $1,035,000 – $1,697,000 (2026 FDD · Item 7 · PDF p. 17); Travelin' Toms Coffee: $185,121 – $265,325 (2026 FDD · Item 7 · PDF p. 28). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Travelin' Toms Coffee. Estimates are not quotes, and the FDD years may differ.
- How do Peets Coffee and Travelin' Toms Coffee royalties compare?
- Peets Coffee: 6% (2026 FDD · Item 6 · PDF p. 12); Travelin' Toms Coffee: $667 (2026 FDD · Item 6 · PDF p. 24). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Do Peets Coffee and Travelin' Toms Coffee disclose financial performance (Item 19)?
- Peets Coffee has reviewed Item 19 figures for 8 location groups; Travelin' Toms Coffee makes no Item 19 financial performance representation. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching

Full Peets Coffee report
Every reviewed fee, Item 19 group, outlet table and territory disclosure

Full Travelin' Toms Coffee report
Every reviewed fee, Item 19 group, outlet table and territory disclosure




