
Real Deals on Home Decor
Franchise research report · reviewed 2026 disclosure data
Researching Real Deals on Home Decor franchise opportunities? Every figure below is cited to the FDD.
- Franchising since
- 2006 Source: entrepreneur.com
Real Deals on Home Decor is a retail franchise founded in 2003 that sells home decor and women’s clothing. It operates as a brick-and-mortar retail business rather than a home-based, mobile, or part-time operation.
Headline figures
Quick facts
- How much does it cost to open a Real Deals on Home Decor franchise?
- The Real Deals on Home Decor Franchise Disclosure Document reports an estimated initial investment of $144,350 (2026 FDD, Item 7, PDF p. 17). This is the franchisor's disclosed estimate, not a quote. Details
- What ongoing fees does Real Deals on Home Decor charge?
- The disclosed ongoing royalty is $7 (2026 FDD, Item 6, PDF p. 11). The brand or advertising fund contribution is $2 (2026 FDD, Item 6, PDF p. 11). Other recurring fees are listed in Item 6. Details
- Does Real Deals on Home Decor disclose financial performance (Item 19)?
- Yes. The Real Deals on Home Decor FDD includes an Item 19 financial performance representation (2026 FDD, Item 19, PDF p. 40). Figures apply only to the locations and period each one covers. Details
- How many Real Deals on Home Decor locations are there?
- The FDD reports 45 outlets at the end of 2025 (2026 FDD, Item 20, PDF p. 42). Existing locations do not indicate territory availability. Details
From reviewed FDD figures only. Not a recommendation or projection.
What the disclosures show
- 1Opening costs are estimated at $144,350 in the 2026 FDD (Item 7); several initial fee options apply.
- 2Item 19 reports revenue and other measures for 44 franchised locations.
- 3Outlets held steady in 2025, to 45 (Systemwide including one Canadian franchise, as labeled in the FDD, Item 20).
From reviewed FDD figures only. Not a recommendation or projection.
Costs · Items 5–7
What does it cost to open?
Estimated opening costs and the fees payable to the franchisor.
Startup Investment — Item 7
Total estimated initial investment
2026 FDD · Item 7 · PDF p. 17
Ongoing Fees — Item 6
Selected recurring charges; payment bases and conditions remain attached to each fee.
- Royalty 1 — 7%Main ongoing fee
59 reported fees, each with its payment basis, are listed below; they haven't been sorted into recurring, initial and occasional groups yet.
Financial Performance — Item 19
What results are disclosed—and for which locations?
One reported population. Revenue is not owner income.
Franchised locations
Revenue and other measures · 44 locations
- Who is counted
- US franchise Shoppes operating Dec 31 2025; source table title says full-year but includes 3 new and 4 transfer reopenings
- Excluded
- Canadian franchise excluded
- Method
- Unaudited franchisee reports for royalties; generally cash basis. Shops open 2–6 days weekly. No operating expenses deducted.
Outlet Changes — Item 20
How has the outlet count changed?
Systemwide including one Canadian franchise, as labeled in the FDD · counts as of 2025 of each year.
2026 FDD · Item 20 · PDF p. 42
Net −2 outlets, 2023–2025
Year-end counts reported in Item 20. The scale starts at zero, so the line looks nearly flat; the labels between the dots show each year's change. Openings and closures for 2025 haven't been pulled from the Item 20 tables yet, so no turnover or churn is shown.
Questions to investigate
Prompts based on what this brand's reviewed disclosures do and don't show — not conclusions. Join free as a member to save questions to your research.
For the franchisor
Which line items in the 2026 Item 7 estimate ($144,350) vary most by market, and why?
Which initial fee option would apply to my situation, and what conditions or discounts affect it?
Which locations are included in the Item 19 figures, and which were excluded?
Reported units went from 45 to 45 in 2025. How many new units opened, closed or changed hands?
Is a territory available in my area, and how is it defined in my agreement?
For current and former owners
How did your actual startup costs and timeline compare with the Item 7 estimate?
How many hours a week do you work in the business, and in what role?
How do your results compare with the Item 19 figures, and what explains the difference?
What support from the franchisor has been most and least useful?
For your advisors
Ask a franchise attorney to review the territory, renewal, transfer and termination terms.
Ask an accountant to build a cash-flow plan using your own assumptions, not the franchisor's.
Sources & vintage history
Every displayed fact is retained with its disclosure vintage, item, page, and reviewed status. Prior vintages remain on file rather than being overwritten.
Citations (2026 FDD)
- [1]Estimated initial investment — Item 7 · PDF p. 17
- [2]Item 19 — Franchised (44 locations) — revenue and other measures · PDF p. 40
- [3]Outlet counts — Item 20, Table 1 · PDF p. 42
"PDF p." is the page in the PDF file; "printed p." is the number printed on the FDD page. Source document: GetFDD listing
Territory & operations
46 addresses in Franopolis's imported location list. Coverage may differ from Item 20 outlet counts.
These are contract disclosures, not confirmation that any territory is currently available.
Legal & agreement
Franchisor financial statements
| Fiscal year | Measure | Reported value |
|---|---|---|
| 2025 | accounts receivableMore than one value recorded for this year — open the FDD source before comparing | $30,434 |
| 2025 | non-current assets property and equipment, net | $53,618 |
| 2025 | intangible assets, net | $86,800 |
| 2025 | total assets | $1,009,965 |
| 2025 | liabilities and stockholders' equity current liabilities credit card payable | $61,801 |
| 2025 | marketing fundMore than one value recorded for this year — open the FDD source before comparing | $236,567 |
| 2025 | accounts payable and accrued expenses | $3,370 |
| 2025 | total current liabilities | $301,738 |
| 2025 | total liabilities | $301,738 |
| 2025 | treasury stock | -$75,000 |
| 2025 | retained earnings | $733,227 |
| 2025 | royalties | $1,169,408 |
| 2025 | marketing fee | $243,383 |
| 2025 | other revenues | $16,500 |
| 2025 | operating expenses general and administrative | $318,950 |
| 2025 | advertising & marketing | $243,383 |
| 2025 | salaries and wages | $208,061 |
| 2025 | professional fees | $47,571 |
| 2025 | depreciation and amortization | $48,904 |
| 2025 | total operating expenses | $866,869 |
| 2025 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $633,742 |
| 2025 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $633,742 |
| 2025 | depreciation & amortization | $48,904 |
| 2025 | accounts payable | $111 |
| 2025 | credit card payable | $14,637 |
| 2025 | marketing fundMore than one value recorded for this year — open the FDD source before comparing | $131,030 |
| 2025 | cash flows from investing activities purchase of fixed assets | -$35,370 |
| 2025 | shareholders dividends | -$790,796 |
| 2025 | net cash used by financing activities | -$790,796 |
| 2025 | net change in cash and cash equivalents | -$17,930 |
| 2025 | cash and cash equivalents at end of period | $839,113 |
| 2025 | assets current assets cash | $839,113 |
| 2025 | total current assets | $869,547 |
| 2025 | total non-current assets | $140,418 |
| 2025 | shares issued and outstanding | $50,000 |
| 2025 | total stockholders' equity | $708,227 |
| 2025 | total liabilities and stockholders' equity | $1,009,965 |
| 2025 | operating revenues franchise fees | $40,000 |
| 2025 | accounts receivableMore than one value recorded for this year — open the FDD source before comparing | -$20,188 |
| 2025 | technology fees | $31,320 |
| 2025 | total operating revenues | $1,500,611 |
| 2025 | operating income | $633,742 |
| 2025 | net cash provided by operating activities | $808,236 |
| 2025 | net cash used by investing activities | -$35,370 |
| 2025 | cash and cash equivalents at beginning of period | $857,043 |
| 2024 | accounts receivableMore than one value recorded for this year — open the FDD source before comparing | $10,246 |
| 2024 | total current assets | $867,289 |
| 2024 | intangible assets, net | $115,900 |
| 2024 | total non-current assets | $153,952 |
| 2024 | liabilities and stockholders' equity current liabilities credit card payable | $47,164 |
| 2024 | marketing fundMore than one value recorded for this year — open the FDD source before comparing | $105,537 |
| 2024 | accounts payable and accrued expenses | $3,259 |
| 2024 | total current liabilities | $155,960 |
| 2024 | total liabilities | $155,960 |
| 2024 | shares issued and outstanding | $50,000 |
| 2024 | retained earnings | $890,281 |
| 2024 | total stockholders' equity | $865,281 |
| 2024 | total liabilities and stockholders' equity | $1,021,241 |
| 2024 | operating revenues franchise fees | $105,500 |
| 2024 | royalties | $1,113,597 |
| 2024 | marketing fee | $235,904 |
| 2024 | technology fees | $25,260 |
| 2024 | total operating revenues | $1,480,261 |
| 2024 | operating expenses general and administrative | $389,896 |
| 2024 | salaries and wages | $197,820 |
| 2024 | professional fees | $47,691 |
| 2024 | total operating expenses | $914,886 |
| 2024 | operating income | $565,375 |
| 2024 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $565,375 |
| 2024 | depreciation & amortization | $43,575 |
| 2024 | accounts receivableMore than one value recorded for this year — open the FDD source before comparing | -$10,246 |
| 2024 | deferred revenue | -$10,000 |
| 2024 | marketing fundMore than one value recorded for this year — open the FDD source before comparing | $105,537 |
| 2024 | net cash provided by operating activities | $687,881 |
| 2024 | cash flows from financing activities loan from affiliate | -$85,983 |
| 2024 | net cash used by financing activities | -$376,159 |
| 2024 | net change in cash and cash equivalents | $311,722 |
| 2024 | cash and cash equivalents at beginning of period | $545,321 |
| 2024 | cash and cash equivalents at end of period | $857,043 |
| 2024 | assets current assets cash | $857,043 |
| 2024 | non-current assets property and equipment, net | $38,052 |
| 2024 | total assets | $1,021,241 |
| 2024 | advertising & marketing | $235,904 |
| 2024 | depreciation and amortization | $43,575 |
| 2024 | treasury stock | -$75,000 |
| 2024 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $565,375 |
| 2024 | credit card payable | -$6,872 |
| 2024 | shareholders dividends | -$290,176 |
| 2024 | accounts payable | $512 |
| 2023 | total current assets | $545,321 |
| 2023 | non-current assets property and equipment, net | $52,527 |
| 2023 | intangible assets, net | $145,000 |
| 2023 | total non-current assets | $197,527 |
| 2023 | accounts payable and accrued expenses | $2,747 |
| 2023 | total current liabilities | $66,783 |
| 2023 | product sales | $10,536 |
| 2023 | total liabilities | $152,766 |
| 2023 | shares issued and outstanding | $50,000 |
| 2023 | treasury stock | -$75,000 |
| 2023 | retained earnings | $615,082 |
| 2023 | total stockholders' equity | $590,082 |
| 2023 | total liabilities and stockholders' equity | $742,848 |
| 2023 | operating revenues franchise fees | $152,000 |
| 2023 | marketing fee | $338,817 |
| 2023 | technology fees | $14,110 |
| 2023 | operating expenses general and administrative | $440,360 |
| 2023 | advertising & marketing | $338,817 |
| 2023 | professional fees | $27,365 |
| 2023 | total operating expenses | $1,150,711 |
| 2023 | operating income | $465,606 |
| 2023 | other income | $4,157 |
| 2023 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $469,763 |
| 2023 | accounts receivable | $16,176 |
| 2023 | accounts payable | -$21,344 |
| 2023 | deferred revenue | $10,000 |
| 2023 | credit card payable | $33,377 |
| 2023 | purchase of intangible assets | -$145,000 |
| 2023 | net cash used by investing activities | -$145,000 |
| 2023 | cash flows from financing activities loan from affiliate | -$153,350 |
| 2023 | shareholders dividends | -$193,020 |
| 2023 | cash and cash equivalents at beginning of period | $514,244 |
| 2023 | assets current assets cash | $545,321 |
| 2023 | total assets | $742,848 |
| 2023 | liabilities and stockholders' equity current liabilities credit card payable | $54,036 |
| 2023 | deferred franchise fees, current | $10,000 |
| 2023 | non-current liabilities loan payable to a related party | $85,983 |
| 2023 | total non-current liabilities | $85,983 |
| 2023 | total operating revenues | $1,616,317 |
| 2023 | salaries and wages | $329,694 |
| 2023 | depreciation and amortization | $14,475 |
| 2023 | royalties | $1,100,854 |
| 2023 | net incomeMore than one value recorded for this year — open the FDD source before comparing | $469,763 |
| 2023 | depreciation & amortization | $14,475 |
| 2023 | net cash provided by operating activities | $522,447 |
| 2023 | net cash used by financing activities | -$346,370 |
| 2023 | net change in cash and cash equivalents | $31,077 |
| 2023 | cash and cash equivalents at end of period | $545,321 |
These figures describe the franchisor company, not individual franchise locations.
SBA-backed loans to franchisees
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Source: U.S. Small Business Administration 7(a) & 504 FOIA data. Loan volume is not a measure of franchisee success.
At a glance
Business history
Not reviewed
Owner participation
Not reviewed
Territory language
Litigation disclosure
Not reviewed
Bankruptcy disclosure
Not reviewed
Agreement term
Not reviewed
Independent analysis of franchisor-provided data. Not investment advice. Franopolis does not distribute FDDs.




