Head-to-head comparison

    Alloy Personal Training vs Exercise Coach USA Franchise Opportunities

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    DisclosureAlloy Personal TrainingExercise Coach USA
    Estimated initial investment (Item 7)
    $272,357 – $534,417
    Total
    2026 FDD · Item 7 · PDF p. 23
    $97,100
    Total Estimate — single territory
    2026 FDD · Item 7 · PDF p. 21
    Standard initial franchise fee (Item 5)
    $60,000
    Veterans may receive a $5,000 discount on the first license.
    2026 FDD · Item 5 · PDF p. 14
    $49,500
    Veterans may receive a $5,000 discount, and multi-territory purchases receive discounted per-territory fees.
    2026 FDD · Item 5 · PDF p. 11
    Royalty (Item 6)
    7% of gross sales
    Technology Fee
    2026 FDD · Item 6 · PDF p. 15
    8% of gross sales
    Royalty
    2026 FDD · Item 6 · PDF p. 14
    Total outlets (Item 20)
    129
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 64
    15
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 59
    Net outlet change (Item 20)
    +116
    Calculated: 2023–2025
    +12
    Calculated: 2023–2025
    Financial performance (Item 19), by location group
    Franchised and company-owned (73 locations) — other measures
    91.18 percent
    other Monthly retention · 2026 FDD · Item 19 · PDF p. 60
    Franchised and company-owned (18 locations) — revenue
    $316,816 annually
    other Revenue · 2026 FDD · Item 19 · PDF p. 59
    Franchised and company-owned (19 locations) — revenue
    $252,824 annually
    other Revenue · 2026 FDD · Item 19 · PDF p. 59
    +1 more groups in the full report
    Franchised (3 locations) — revenue
    $109,191
    other Gross Sales · 2026 FDD · Item 19 · PDF p. 57
    Company-owned (1 locations) — revenue — Company Owned Outlet: North New Jersey; "During the 2025 Calendar Year we had t…
    $3,125,508
    other Gross Sales · 2026 FDD · Item 19 · PDF p. 51
    Company-owned (1 locations) — revenue — Company Owned Outlet: New Hope Pennsylvania; "During the 2025 Calendar Year we…
    $231,257
    other Gross Sales · 2026 FDD · Item 19 · PDF p. 52
    +3 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change is a Franopolis calculation from the disclosed counts.