Franchise opportunities compared
ASP Americas Swimming Pool Company vs Fresh Coat
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
ASP Americas Swimming Pool Company
$88,695 – $213,171
2026 FDD · Item 7 · PDF p. 29Fresh Coat
$86,150 – $125,250
2026 FDD · Item 7 · PDF p. 16Initial franchise fee · Item 5
ASP Americas Swimming Pool Company
$40,000
2026 FDD · Item 5 · PDF p. 14Fresh Coat
$54,900
2026 FDD · Item 5 · PDF p. 11Royalty · Item 6
ASP Americas Swimming Pool Company
7%/6%/5% revenue tiers
2026 FDD · Item 6 · PDF p. 18Fresh Coat
4% · Percentage of Gross Revenues; $500 monthly minimum for first 12 months and $1,000 monthly minimum thereafter
2026 FDD · Item 6 · PDF p. 12Before you compare
- Both sets of figures come from 2026 FDDs.
- Item 19 figures cover the location groups each FDD names (ASP Americas Swimming Pool Company: 5, Fresh Coat: 1). Different groups are not directly comparable.
Financial commitment
ASP Americas Swimming Pool Company
Fresh CoatASP Americas Swimming Pool Company
Fresh Coat
ASP Americas Swimming Pool Company
Fresh Coat
ASP Americas Swimming Pool Company
Fresh Coat
ASP Americas Swimming Pool Company
Fresh Coat
System scale & health
ASP Americas Swimming Pool CompanyFresh CoatASP Americas Swimming Pool Company
Fresh Coat
ASP Americas Swimming Pool Company
Fresh Coat
ASP Americas Swimming Pool Company
Fresh Coat
ASP Americas Swimming Pool Company
Fresh Coat
ASP Americas Swimming Pool Company
Fresh Coat
Financial performance (Item 19), by location group
ASP Americas Swimming Pool CompanyFresh CoatItem 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
ASP Americas Swimming Pool Company vs Fresh Coat: common questions
- Which costs less to open, ASP Americas Swimming Pool Company or Fresh Coat?
- ASP Americas Swimming Pool Company: $88,695 – $213,171 (2026 FDD · Item 7 · PDF p. 29); Fresh Coat: $86,150 – $125,250 (2026 FDD · Item 7 · PDF p. 16). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Fresh Coat. Estimates are not quotes, and the FDD years may differ.
- How do ASP Americas Swimming Pool Company and Fresh Coat royalties compare?
- ASP Americas Swimming Pool Company: 7%/6%/5% revenue tiers (2026 FDD · Item 6 · PDF p. 18); Fresh Coat: 4% · Percentage of Gross Revenues; $500 monthly minimum for first 12 months and $1,000 monthly minimum thereafter (2026 FDD · Item 6 · PDF p. 12). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Which has more locations, ASP Americas Swimming Pool Company or Fresh Coat?
- ASP Americas Swimming Pool Company: 410 (2026 FDD · Item 20 · PDF p. 74); Fresh Coat: 182 (2026 FDD · Item 20 · PDF p. 37). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
- Do ASP Americas Swimming Pool Company and Fresh Coat disclose financial performance (Item 19)?
- ASP Americas Swimming Pool Company has reviewed Item 19 figures for 5 location groups; Fresh Coat has reviewed Item 19 figures for 1 location group. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching
Full ASP Americas Swimming Pool Company report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
Full Fresh Coat report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
