Franchise opportunities compared
BFT vs ORANGETHEORY
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
BFT
$681,372 – $1,151,135
2026 FDD · Item 7 · PDF p. 30ORANGETHEORY
$764,577 – $1,104,920
2026 FDD · Item 7 · PDF p. 24Initial franchise fee · Item 5
BFT
Not available
ORANGETHEORY
$59,950
2026 FDD · Item 5 · PDF p. 16Royalty · Item 6
BFT
7%
2026 FDD · Item 6 · PDF p. 23ORANGETHEORY
8% · Percent of Gross Sales; weekly; subject to minimum performance standards and royalty shortfall payments.
2026 FDD · Item 6 · PDF p. 19Before you compare
- Both sets of figures come from 2026 FDDs.
- Item 19 figures cover the location groups each FDD names (BFT: 18, ORANGETHEORY: 3). Different groups are not directly comparable.
Financial commitment
ORANGETHEORYBFT
ORANGETHEORY
BFT
ORANGETHEORY
BFT
ORANGETHEORY
BFT
ORANGETHEORY
System scale & health
ORANGETHEORYBFT
ORANGETHEORY
BFT
ORANGETHEORY
BFT
ORANGETHEORY
BFT
ORANGETHEORY
BFT
ORANGETHEORY
Financial performance (Item 19), by location group
ORANGETHEORYItem 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
BFT vs ORANGETHEORY: common questions
- Which costs less to open, BFT or ORANGETHEORY?
- BFT: $681,372 – $1,151,135 (2026 FDD · Item 7 · PDF p. 30); ORANGETHEORY: $764,577 – $1,104,920 (2026 FDD · Item 7 · PDF p. 24). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for BFT. Estimates are not quotes, and the FDD years may differ.
- How do BFT and ORANGETHEORY royalties compare?
- BFT: 7% (2026 FDD · Item 6 · PDF p. 23); ORANGETHEORY: 8% · Percent of Gross Sales; weekly; subject to minimum performance standards and royalty shortfall payments. (2026 FDD · Item 6 · PDF p. 19). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Which has more locations, BFT or ORANGETHEORY?
- BFT: 44 (2026 FDD · Item 20 · PDF p. 77); ORANGETHEORY: 1,224 (2026 FDD · Item 20 · PDF p. 67). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
- Do BFT and ORANGETHEORY disclose financial performance (Item 19)?
- BFT has reviewed Item 19 figures for 18 location groups; ORANGETHEORY has reviewed Item 19 figures for 3 location groups. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching
Full BFT report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
Full ORANGETHEORY report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
