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    Franchise opportunities compared

    CRUNCH vs ORANGETHEORY

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    CRUNCH2026 FDDORANGETHEORY2026 FDD

    Initial investment · Item 7

    CRUNCH

    $2,147,500 – $5,367,000

    2026 FDD · Item 7

    ORANGETHEORY

    $764,577 – $1,104,920

    2026 FDD · Item 7 · PDF p. 24

    Initial franchise fee · Item 5

    CRUNCH

    $35,000

    2026 FDD · Item 5 · PDF p. 16

    ORANGETHEORY

    $59,950

    2026 FDD · Item 5 · PDF p. 16

    Royalty · Item 6

    CRUNCH

    5% · percent of monthly Gross Sales

    2026 FDD · Item 6 · PDF p. 18

    ORANGETHEORY

    8% · Percent of Gross Sales; weekly; subject to minimum performance standards and royalty shortfall payments.

    2026 FDD · Item 6 · PDF p. 19

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • CRUNCH discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (CRUNCH: 2, ORANGETHEORY: 3). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    CRUNCH

    $2,147,500 – $5,367,000
    2026 FDD · Item 7

    ORANGETHEORY

    $764,577 – $1,104,920
    Single Studio — TOTAL (excluding real estate purchase costs)
    2026 FDD · Item 7 · PDF p. 24
    Standard initial franchise fee (Item 5)

    CRUNCH

    $35,000
    2026 FDD · Item 5 · PDF p. 16

    ORANGETHEORY

    $59,950
    The fee is non-refundable; the franchisor may decrease it case-by-case, for promotions, or for area development agreements.
    2026 FDD · Item 5 · PDF p. 16
    Royalty (Item 6)

    CRUNCH

    5% · percent of monthly Gross Sales
    Royalty
    2026 FDD · Item 6 · PDF p. 18

    ORANGETHEORY

    8% · Percent of Gross Sales; weekly; subject to minimum performance standards and royalty shortfall payments.
    Royalty Fee
    2026 FDD · Item 6 · PDF p. 19
    Brand / advertising fund (Item 6)

    CRUNCH

    2% of monthly gross sales; franchisor may instead charge a pro rata share of actual marketing expenses
    Brand Marketing Fund Contribution
    2026 FDD · Item 6 · PDF p. 18

    ORANGETHEORY

    3% of gross sales; monthly; current rate 3%, may increase to 5%.
    Brand Fund Contributions
    2026 FDD · Item 6 · PDF p. 19

    System scale & health

    Total outlets (Item 20)

    CRUNCH

    972
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 75

    ORANGETHEORY

    1,224
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 67
    Net outlet change (Item 20)

    CRUNCH

    +238
    Calculated: 734 at end of 2023 → 972 at end of 2025

    ORANGETHEORY

    −109
    Calculated: 1,333 at end of 2023 → 1,224 at end of 2025
    Outlet exits (Item 20)

    CRUNCH

    Not available
    No complete exit records for a year

    ORANGETHEORY

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    CRUNCH

    April 2010
    2026 FDD · Item 1 · PDF p. 13

    ORANGETHEORY

    March 2019 for Studio unit franchises
    2026 FDD · Item 1 · PDF p. 8
    Franchisor founded (Item 1)

    CRUNCH

    Not available
    Not in reviewed records

    ORANGETHEORY

    Franchisor formed December 10, 2018
    2026 FDD · Item 1 · PDF p. 8

    Financial performance (Item 19), by location group

    CRUNCH
    Franchised (331 locations) — revenue
    $812,737
    other Gross Revenue
    2026 FDD · Item 19 · PDF p. 69
    Locations counted not stated in the reviewed record
    $4,731,483
    median Gross Revenue
    2026 FDD · Item 19 · PDF p. 69
    ORANGETHEORY
    Franchised (1,189 locations) — memberships and revenue and other measures
    49 percent
    other Studios at or above average Monthly Member Count
    2026 FDD · Item 19 · PDF p. 66
    Franchised (95 locations) — other measures
    95 studios
    other Permanently closed franchised Studios excluded
    2026 FDD · Item 19 · PDF p. 65
    Franchised (1,189 locations) — memberships and revenue
    $855,427
    median Total Gross Sales
    2026 FDD · Item 19 · PDF p. 65

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    CRUNCH vs ORANGETHEORY: common questions

    Which costs less to open, CRUNCH or ORANGETHEORY?
    CRUNCH: $2,147,500 – $5,367,000 (2026 FDD · Item 7); ORANGETHEORY: $764,577 – $1,104,920 (2026 FDD · Item 7 · PDF p. 24). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for ORANGETHEORY. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    How do CRUNCH and ORANGETHEORY royalties compare?
    CRUNCH: 5% · percent of monthly Gross Sales (2026 FDD · Item 6 · PDF p. 18); ORANGETHEORY: 8% · Percent of Gross Sales; weekly; subject to minimum performance standards and royalty shortfall payments. (2026 FDD · Item 6 · PDF p. 19). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, CRUNCH or ORANGETHEORY?
    CRUNCH: 972 (2026 FDD · Item 20 · PDF p. 75); ORANGETHEORY: 1,224 (2026 FDD · Item 20 · PDF p. 67). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do CRUNCH and ORANGETHEORY disclose financial performance (Item 19)?
    CRUNCH has reviewed Item 19 figures for 2 location groups; ORANGETHEORY has reviewed Item 19 figures for 3 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full CRUNCH report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full ORANGETHEORY report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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    FDD glossary

    Plain-language meaning of each Item