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    Franchise opportunities compared

    Gnc Holdings vs Plato’s Closet

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Gnc Holdings2026 FDDPlato’s Closet2026 FDD

    Initial investment · Item 7

    Gnc Holdings

    $31,870 – $530,342

    2026 FDD · Item 7

    Plato’s Closet

    $355,700

    2026 FDD · Item 7 · PDF p. 18

    Initial franchise fee · Item 5

    Gnc Holdings

    Not available

    Plato’s Closet

    $25,000

    2026 FDD · Item 5 · PDF p. 12

    Royalty · Item 6

    Gnc Holdings

    6%

    2026 FDD · Item 6 · PDF p. 39

    Plato’s Closet

    Not available

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Gnc Holdings discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (Gnc Holdings: 1, Plato’s Closet: 17). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Gnc Holdings

    $31,870 – $530,342
    2026 FDD · Item 7

    Plato’s Closet

    $355,700
    Total initial investment
    2026 FDD · Item 7 · PDF p. 18
    Standard initial franchise fee (Item 5)

    Gnc Holdings

    Not available
    No single standard fee identified

    Plato’s Closet

    $25,000
    2026 FDD · Item 5 · PDF p. 12
    Royalty (Item 6)

    Gnc Holdings

    6%
    Royalty
    2026 FDD · Item 6 · PDF p. 39

    Plato’s Closet

    Not available
    No reviewed royalty record
    Brand / advertising fund (Item 6)

    Gnc Holdings

    3%
    National advertising fee — 3%
    2026 FDD · Item 6 · PDF p. 39

    Plato’s Closet

    $1,500
    Annual marketing fee
    2026 FDD · Item 6 · PDF p. 13

    System scale & health

    Total outlets (Item 20)

    Gnc Holdings

    1,960
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 109

    Plato’s Closet

    526
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 46
    Net outlet change (Item 20)

    Gnc Holdings

    +1,210
    Calculated: 750 at end of 2023 → 1,960 at end of 2025

    Plato’s Closet

    +20
    Calculated: 506 at end of 2023 → 526 at end of 2025
    Outlet exits (Item 20)

    Gnc Holdings

    Not available
    No complete exit records for a year

    Plato’s Closet

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Gnc Holdings

    Not available
    Not in reviewed records

    Plato’s Closet

    1999
    From a verified franchisor listing
    Franchisor founded (Item 1)

    Gnc Holdings

    Not available
    Not in reviewed records

    Plato’s Closet

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Gnc Holdings
    Locations counted not stated in the reviewed record
    259 stores
    other Stores at or above average
    2026 FDD · Item 19 · PDF p. 108
    Plato’s Closet
    Locations counted not stated in the reviewed record — Opened 2024
    6 units
    other Opened 2024
    2026 FDD · Item 19 · PDF p. 44
    Locations counted not stated in the reviewed record — Opened 2023
    12 percent
    other Opened 2023
    2026 FDD · Item 19 · PDF p. 44
    Locations counted not stated in the reviewed record — Opened 2022
    34 units
    other Opened 2022
    2026 FDD · Item 19 · PDF p. 44
    +14 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Gnc Holdings vs Plato’s Closet: common questions

    Which costs less to open, Gnc Holdings or Plato’s Closet?
    Gnc Holdings: $31,870 – $530,342 (2026 FDD · Item 7); Plato’s Closet: $355,700 (2026 FDD · Item 7 · PDF p. 18). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Gnc Holdings. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    Which has more locations, Gnc Holdings or Plato’s Closet?
    Gnc Holdings: 1,960 (2026 FDD · Item 20 · PDF p. 109); Plato’s Closet: 526 (2026 FDD · Item 20 · PDF p. 46). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Gnc Holdings and Plato’s Closet disclose financial performance (Item 19)?
    Gnc Holdings has reviewed Item 19 figures for 1 location group; Plato’s Closet has reviewed Item 19 figures for 17 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full Gnc Holdings report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full Plato’s Closet report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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