Franchise opportunities compared

    Plato’s Closet vs Stores

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    Plato’s Closet

    $355,700

    2026 FDD · Item 7 · PDF p. 18

    Stores

    $262,646 – $496,996

    2025 FDD · Item 7 · PDF p. 26

    Initial franchise fee · Item 5

    Plato’s Closet

    $25,000

    2026 FDD · Item 5 · PDF p. 12

    Stores

    $44,500

    2025 FDD · Item 5 · PDF p. 16

    Royalty · Item 6

    Plato’s Closet

    Not available

    Stores

    5%

    2025 FDD · Item 6 · PDF p. 18

    Before you compare

    • Plato’s Closet figures come from its 2026 FDD and Stores figures from its 2025 FDD, so the years differ.
    • Item 19 figures cover the location groups each FDD names (Plato’s Closet: 17, Stores: 33). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Plato’s Closet

    $355,700
    Total initial investment
    2026 FDD · Item 7 · PDF p. 18

    Stores

    $262,646 – $496,996
    Total estimated initial investment (low end)
    2025 FDD · Item 7 · PDF p. 26
    Standard initial franchise fee (Item 5)

    Plato’s Closet

    $25,000
    2026 FDD · Item 5 · PDF p. 12

    Stores

    $44,500
    2025 FDD · Item 5 · PDF p. 16
    Royalty (Item 6)

    Plato’s Closet

    Not available
    No reviewed royalty record

    Stores

    5%
    Royalty and Service Fee
    2025 FDD · Item 6 · PDF p. 18
    Brand / advertising fund (Item 6)

    Plato’s Closet

    $1,500
    Annual marketing fee
    2026 FDD · Item 6 · PDF p. 13

    Stores

    1%
    National Marketing and Promotional Fee — 1%
    2025 FDD · Item 6 · PDF p. 18

    System scale & health

    Total outlets (Item 20)

    Plato’s Closet

    526
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 46

    Stores

    737
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 70
    Net outlet change (Item 20)

    Plato’s Closet

    +20
    Calculated: 506 at end of 2023 → 526 at end of 2025

    Stores

    +16
    Calculated: 721 at end of 2022 → 737 at end of 2024
    Outlet exits (Item 20)

    Plato’s Closet

    Not available
    No complete exit records for a year

    Stores

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Plato’s Closet

    1999
    From a verified franchisor listing

    Stores

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Plato’s Closet

    Not available
    Not in reviewed records

    Stores

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Plato’s Closet
    Locations counted not stated in the reviewed record — Opened 2024
    6 units
    other Opened 2024
    2026 FDD · Item 19 · PDF p. 44
    Locations counted not stated in the reviewed record — Opened 2023
    12 percent
    other Opened 2023
    2026 FDD · Item 19 · PDF p. 44
    Locations counted not stated in the reviewed record — Opened 2022
    34 units
    other Opened 2022
    2026 FDD · Item 19 · PDF p. 44
    +14 more groups in the full report
    SStores
    Franchised (18 locations) — revenue
    $60
    other Bottom Device Repair Net Revenue for an individual Store, 2024
    2025 FDD · Item 19 · PDF p. 69
    Franchised (23 locations) — other measures and revenue
    23 stores
    other Platinum Club awardee Store count
    2025 FDD · Item 19 · PDF p. 66
    Franchised (125 locations) — other measures and revenue
    125 stores
    other President’s Club awardee Store count
    2025 FDD · Item 19 · PDF p. 66
    +30 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Plato’s Closet vs Stores: common questions

    Which costs less to open, Plato’s Closet or Stores?
    Plato’s Closet: $355,700 (2026 FDD · Item 7 · PDF p. 18); Stores: $262,646 – $496,996 (2025 FDD · Item 7 · PDF p. 26). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Stores. Estimates are not quotes, and the FDD years may differ.
    Which has more locations, Plato’s Closet or Stores?
    Plato’s Closet: 526 (2026 FDD · Item 20 · PDF p. 46); Stores: 737 (2025 FDD · Item 20 · PDF p. 70). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Plato’s Closet and Stores disclose financial performance (Item 19)?
    Plato’s Closet has reviewed Item 19 figures for 17 location groups; Stores has reviewed Item 19 figures for 33 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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