Franopolis
    vs

    Franchise opportunities compared

    Goosehead Insurance vs We Insure LLC

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Goosehead Insurance2026 FDDWe Insure LLC2026 FDD

    Initial investment · Item 7

    Goosehead Insurance

    $66,000 – $111,500

    2026 FDD · Item 7 · PDF p. 22

    We Insure LLC

    $59,916

    2026 FDD · Item 7 · PDF p. 31

    Initial franchise fee · Item 5

    Goosehead Insurance

    $50,000

    2026 FDD · Item 5 · PDF p. 12

    We Insure LLC

    Not available

    Royalty · Item 6

    Goosehead Insurance

    20%

    2026 FDD · Item 6 · PDF p. 13

    We Insure LLC

    Not available

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Item 19 figures cover the location groups each FDD names (Goosehead Insurance: 10, We Insure LLC: 4). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Goosehead Insurance

    $66,000 – $111,500
    Total estimated initial investment
    2026 FDD · Item 7 · PDF p. 22

    We Insure LLC

    $59,916
    We Insure Agency — TOTAL ESTIMATED INITIAL INVESTMENT ( Notes 1 & 14 ) $ 59 , 916.25 to $ 13 7,887.50
    2026 FDD · Item 7 · PDF p. 31
    Standard initial franchise fee (Item 5)

    Goosehead Insurance

    $50,000
    2026 FDD · Item 5 · PDF p. 12

    We Insure LLC

    Not available
    No single standard fee identified
    Royalty (Item 6)

    Goosehead Insurance

    20%
    Royalty rate — initial term
    2026 FDD · Item 6 · PDF p. 13

    We Insure LLC

    Not available
    No reviewed royalty record
    Brand / advertising fund (Item 6)

    Goosehead Insurance

    2%
    Marketing contribution maximum — 2%
    2026 FDD · Item 6 · PDF p. 13

    We Insure LLC

    Not available
    No reviewed brand or advertising fund fee

    System scale & health

    Total outlets (Item 20)

    Goosehead Insurance

    13
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 58

    We Insure LLC

    132
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 71
    Net outlet change (Item 20)

    Goosehead Insurance

    −1,225
    Calculated: 1,238 at end of 2023 → 13 at end of 2025

    We Insure LLC

    −63
    Calculated: 195 at end of 2023 → 132 at end of 2025
    Outlet exits (Item 20)

    Goosehead Insurance

    Not available
    No complete exit records for a year

    We Insure LLC

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Goosehead Insurance

    Not available
    Not in reviewed records

    We Insure LLC

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Goosehead Insurance

    Not available
    Not in reviewed records

    We Insure LLC

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Goosehead Insurance
    Locations counted not stated in the reviewed record — Franchise producers in the Northeast region with majority time dedicated to new…
    $41,900
    other new business gross revenue per franchise producer
    2026 FDD · Item 19 · PDF p. 49
    Locations counted not stated in the reviewed record — Franchise producers in the Southeast region with majority time dedicated to new…
    $432,112
    other new business premium per franchise producer
    2026 FDD · Item 19 · PDF p. 50
    Locations counted not stated in the reviewed record — Franchise producers in the Mid Atlantic region with majority time dedicated to…
    $446,364
    other new business premium per franchise producer
    2026 FDD · Item 19 · PDF p. 50
    +7 more groups in the full report
    We Insure LLC
    Locations counted not stated in the reviewed record — 164 Included Producers from the 312 Producers employed by the 129 eligible Prod…
    379 policies
    other Table 1 90th Percentile
    2026 FDD · Item 19 · PDF p. 69
    Locations counted not stated in the reviewed record — 164 Included Producers employed by 129 eligible Producer Agencies
    $716,433
    other Table 1 75th Percentile
    2026 FDD · Item 19 · PDF p. 69
    Locations counted not stated in the reviewed record — Established Agencies open and operating for more than five full years, from the…
    $790,345
    other Table 2 Established agencies
    2026 FDD · Item 19 · PDF p. 70
    +1 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Goosehead Insurance vs We Insure LLC: common questions

    Which costs less to open, Goosehead Insurance or We Insure LLC?
    Goosehead Insurance: $66,000 – $111,500 (2026 FDD · Item 7 · PDF p. 22); We Insure LLC: $59,916 (2026 FDD · Item 7 · PDF p. 31). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for We Insure LLC. Estimates are not quotes, and the FDD years may differ.
    Which has more locations, Goosehead Insurance or We Insure LLC?
    Goosehead Insurance: 13 (2026 FDD · Item 20 · PDF p. 58); We Insure LLC: 132 (2026 FDD · Item 20 · PDF p. 71). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Goosehead Insurance and We Insure LLC disclose financial performance (Item 19)?
    Goosehead Insurance has reviewed Item 19 figures for 10 location groups; We Insure LLC has reviewed Item 19 figures for 4 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full Goosehead Insurance report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full We Insure LLC report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Compare Goosehead Insurance with

    Compare We Insure LLC with

    Add a third brand

    Compare up to four side by side

    Explore by brand

    Filter every published report

    FDD glossary

    Plain-language meaning of each Item