Franchise opportunities compared

    Idolize Brows & Beauty vs MiniLuxe

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    Idolize Brows & Beauty

    $381,904

    2023 FDD · Item 7 · PDF p. 17

    MiniLuxe

    $557,629 – $989,790

    2026 FDD · Item 7 · PDF p. 16

    Initial franchise fee · Item 5

    Idolize Brows & Beauty

    Not available

    MiniLuxe

    $50,000

    2026 FDD · Item 5 · PDF p. 9

    Royalty · Item 6

    Idolize Brows & Beauty

    6%

    2023 FDD · Item 6 · PDF p. 11

    MiniLuxe

    6%

    2026 FDD · Item 6 · PDF p. 10

    Before you compare

    • Idolize Brows & Beauty figures come from its 2023 FDD and MiniLuxe figures from its 2026 FDD, so the years differ.
    • Item 19 figures cover the location groups each FDD names (Idolize Brows & Beauty: 4, MiniLuxe: 5). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Idolize Brows & Beauty

    $381,904
    Total Initial Investment: $381,904–$462,303
    2023 FDD · Item 7 · PDF p. 17

    MiniLuxe

    $557,629 – $989,790
    Single Studio total initial investment — low estimate $557629
    2026 FDD · Item 7 · PDF p. 16
    Standard initial franchise fee (Item 5)

    Idolize Brows & Beauty

    Not available
    No single standard fee identified

    MiniLuxe

    $50,000
    2026 FDD · Item 5 · PDF p. 9
    Royalty (Item 6)

    Idolize Brows & Beauty

    6%
    Royalty: 6% of Gross Sales
    2023 FDD · Item 6 · PDF p. 11

    MiniLuxe

    6%
    Royalty Fee — 6%
    2026 FDD · Item 6 · PDF p. 10
    Brand / advertising fund (Item 6)

    Idolize Brows & Beauty

    1%
    Brand Fund Contribution: 1% of Gross Sales — 1%
    2023 FDD · Item 6 · PDF p. 12

    MiniLuxe

    1%
    Brand Fund Contribution — currently 1% of Net Sales — 1%
    2026 FDD · Item 6 · PDF p. 10

    System scale & health

    Total outlets (Item 20)

    Idolize Brows & Beauty

    11
    Outlets at end of 2022
    2023 FDD · Item 20 · PDF p. 59

    MiniLuxe

    21
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 52
    Net outlet change (Item 20)

    Idolize Brows & Beauty

    +2
    Calculated: 9 at end of 2020 → 11 at end of 2022

    MiniLuxe

    +0
    Calculated: 21 at end of 2023 → 21 at end of 2025
    Outlet exits (Item 20)

    Idolize Brows & Beauty

    Not available
    No complete exit records for a year

    MiniLuxe

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Idolize Brows & Beauty

    2017
    From a verified franchisor listing

    MiniLuxe

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Idolize Brows & Beauty

    Not available
    Not in reviewed records

    MiniLuxe

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Idolize Brows & Beauty
    Locations counted not stated in the reviewed record — Two included franchised spas, one in Raleigh and one in Charlotte, for 2022.
    $165,398
    other Franchised Spas
    2023 FDD · Item 19 · PDF p. 56
    Locations counted not stated in the reviewed record — Two included franchised spas (Raleigh and Charlotte), 2022 transactions.
    17,595 transactions
    other Franchised Spas
    2023 FDD · Item 19 · PDF p. 57
    Locations counted not stated in the reviewed record — Three representative affiliate-owned spas (Spa 3, Spa 4, and Spa 5), 2022.
    $158,371
    other Affiliate-Owned Spas
    2023 FDD · Item 19 · PDF p. 55
    +1 more groups in the full report
    MiniLuxe
    Locations counted not stated in the reviewed record — Company/affiliate studios quartile 1
    $1,736,225
    other Quartile 1 Net Sales
    2026 FDD · Item 19 · PDF p. 48
    Locations counted not stated in the reviewed record — Company/affiliate studios quartile 2
    $1,582,210
    other Quartile 2 Net Sales
    2026 FDD · Item 19 · PDF p. 48
    Locations counted not stated in the reviewed record — Company/affiliate studios quartile 3
    $1,142,608
    other Quartile 3 Net Sales
    2026 FDD · Item 19 · PDF p. 48
    +2 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Idolize Brows & Beauty vs MiniLuxe: common questions

    Which costs less to open, Idolize Brows & Beauty or MiniLuxe?
    Idolize Brows & Beauty: $381,904 (2023 FDD · Item 7 · PDF p. 17); MiniLuxe: $557,629 – $989,790 (2026 FDD · Item 7 · PDF p. 16). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Idolize Brows & Beauty. Estimates are not quotes, and the FDD years may differ.
    How do Idolize Brows & Beauty and MiniLuxe royalties compare?
    Idolize Brows & Beauty: 6% (2023 FDD · Item 6 · PDF p. 11); MiniLuxe: 6% (2026 FDD · Item 6 · PDF p. 10). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, Idolize Brows & Beauty or MiniLuxe?
    Idolize Brows & Beauty: 11 (2023 FDD · Item 20 · PDF p. 59); MiniLuxe: 21 (2026 FDD · Item 20 · PDF p. 52). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Idolize Brows & Beauty and MiniLuxe disclose financial performance (Item 19)?
    Idolize Brows & Beauty has reviewed Item 19 figures for 4 location groups; MiniLuxe has reviewed Item 19 figures for 5 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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