Franchise opportunities compared
ITEX vs Mb Holdings
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
ITEX
$9,700
2025 FDD · Item 7 · PDF p. 13Mb Holdings
$154,575 – $189,600
2026 FDD · Item 7 · PDF p. 14Initial franchise fee · Item 5
ITEX
$10,000
2025 FDD · Item 5 · PDF p. 9Mb Holdings
$49,900
2026 FDD · Item 5 · PDF p. 8Royalty · Item 6
ITEX
Not available
Mb Holdings
3.5% · Percentage of Gross Sales, depending on annual Gross Sales bracket; greater of percentage-based royalty or minimum royalty
2026 FDD · Item 6 · PDF p. 10Before you compare
- ITEX figures come from its 2025 FDD and Mb Holdings figures from its 2026 FDD, so the years differ.
- Item 19 figures cover the location groups each FDD names (ITEX: 20, Mb Holdings: 5). Different groups are not directly comparable.
Financial commitment
Mb HoldingsITEX
Mb Holdings
ITEX
Mb Holdings
ITEX
Mb Holdings
ITEX
Mb Holdings
System scale & health
Mb HoldingsITEX
Mb Holdings
ITEX
Mb Holdings
ITEX
Mb Holdings
ITEX
Mb Holdings
ITEX
Mb Holdings
Financial performance (Item 19), by location group
Mb HoldingsItem 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
ITEX vs Mb Holdings: common questions
- Which costs less to open, ITEX or Mb Holdings?
- ITEX: $9,700 (2025 FDD · Item 7 · PDF p. 13); Mb Holdings: $154,575 – $189,600 (2026 FDD · Item 7 · PDF p. 14). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for ITEX. Estimates are not quotes, and the FDD years may differ.
- Which has more locations, ITEX or Mb Holdings?
- ITEX: 33 (2025 FDD · Item 20 · PDF p. 33); Mb Holdings: 71 (2026 FDD · Item 20 · PDF p. 36). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
- Do ITEX and Mb Holdings disclose financial performance (Item 19)?
- ITEX has reviewed Item 19 figures for 20 location groups; Mb Holdings has reviewed Item 19 figures for 5 location groups. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching
Full ITEX report
Every reviewed fee, Item 19 group, outlet table and territory disclosure

Full Mb Holdings report
Every reviewed fee, Item 19 group, outlet table and territory disclosure


