Franchise opportunities compared

    Marriott Hotel vs The Unbound Collection by Hyatt

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    Marriott Hotel

    $93,910,590 – $257,659,490

    2025 FDD · Item 7

    The Unbound Collection by Hyatt

    $70,395,993 – $125,169,001

    2026 FDD · Item 7 · PDF p. 37

    Initial franchise fee · Item 5

    Marriott Hotel

    —

    2025 FDD · Item 5 · PDF p. 42

    The Unbound Collection by Hyatt

    Not available

    Royalty · Item 6

    Marriott Hotel

    Not available

    The Unbound Collection by Hyatt

    7%

    2026 FDD · Item 6 · PDF p. 21

    Before you compare

    • Marriott Hotel figures come from its 2025 FDD and The Unbound Collection by Hyatt figures from its 2026 FDD, so the years differ.
    • Marriott Hotel discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (Marriott Hotel: 5, The Unbound Collection by Hyatt: 4). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Marriott Hotel

    $93,910,590 – $257,659,490
    2025 FDD · Item 7

    The Unbound Collection by Hyatt

    $70,395,993 – $125,169,001
    Total excluding real estate
    2026 FDD · Item 7 · PDF p. 37
    Standard initial franchise fee (Item 5)

    Marriott Hotel

    —
    2025 FDD · Item 5 · PDF p. 42

    The Unbound Collection by Hyatt

    Not available
    No single standard fee identified
    Royalty (Item 6)

    Marriott Hotel

    Not available
    No reviewed royalty record

    The Unbound Collection by Hyatt

    7%
    Royalty of gross rooms revenue from Channel Bookings
    2026 FDD · Item 6 · PDF p. 21
    Brand / advertising fund (Item 6)

    Marriott Hotel

    Not available
    No reviewed brand or advertising fund fee

    The Unbound Collection by Hyatt

    $1,027
    Field marketing monthly tier range
    2026 FDD · Item 6 · PDF p. 27

    System scale & health

    Total outlets (Item 20)

    Marriott Hotel

    368
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 127

    The Unbound Collection by Hyatt

    18
    Outlets at end of 2025
    2025 FDD · Item 20 · PDF p. 86
    Net outlet change (Item 20)

    Marriott Hotel

    −1
    Calculated: 369 at end of 2022 → 368 at end of 2024

    The Unbound Collection by Hyatt

    +5
    Calculated: 13 at end of 2022 → 18 at end of 2025
    Outlet exits (Item 20)

    Marriott Hotel

    Not available
    No complete exit records for a year

    The Unbound Collection by Hyatt

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Marriott Hotel

    Not available
    Not in reviewed records

    The Unbound Collection by Hyatt

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Marriott Hotel

    Not available
    Not in reviewed records

    The Unbound Collection by Hyatt

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Marriott Hotel
    Locations counted not stated in the reviewed record — Franchised Marriott hotels meeting the Conditions and open for 12 months as of…
    $128
    other 2024 1-Year Comp Hotels average RevPAR
    2025 FDD · Item 19 · PDF p. 121
    Locations counted not stated in the reviewed record — 2024 STR Included Hotels represented by the separately labeled “Marriott and JW…
    $191
    other 2024 STR Included Hotels
    2025 FDD · Item 19 · PDF p. 121
    Locations counted not stated in the reviewed record — 2024 JW Marriott STR Included Hotels in the United States and Canada; the JW gr…
    $293
    other 2024 JW Hotels average ADR
    2025 FDD · Item 19 · PDF p. 121
    +2 more groups in the full report
    The Unbound Collection by Hyatt
    Locations counted not stated in the reviewed record — Franchised Covered Hotels
    11 hotels
    other Franchised Covered Hotels
    2026 FDD · Item 19 · PDF p. 81
    Locations counted not stated in the reviewed record — Owned/Managed Covered Hotels
    7 hotels
    other Owned/Managed Covered Hotels
    2026 FDD · Item 19 · PDF p. 81
    Locations counted not stated in the reviewed record — All Covered Hotels
    67.2 percent
    other All Covered Hotels
    2026 FDD · Item 19 · PDF p. 81
    +1 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Marriott Hotel vs The Unbound Collection by Hyatt: common questions

    Which costs less to open, Marriott Hotel or The Unbound Collection by Hyatt?
    Marriott Hotel: $93,910,590 – $257,659,490 (2025 FDD · Item 7); The Unbound Collection by Hyatt: $70,395,993 – $125,169,001 (2026 FDD · Item 7 · PDF p. 37). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for The Unbound Collection by Hyatt. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    Which has more locations, Marriott Hotel or The Unbound Collection by Hyatt?
    Marriott Hotel: 368 (2025 FDD · Item 20 · PDF p. 127); The Unbound Collection by Hyatt: 18 (2025 FDD · Item 20 · PDF p. 86). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Marriott Hotel and The Unbound Collection by Hyatt disclose financial performance (Item 19)?
    Marriott Hotel has reviewed Item 19 figures for 5 location groups; The Unbound Collection by Hyatt has reviewed Item 19 figures for 4 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching