Franchise opportunities compared
Pure Glow vs The Tox
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Pure Glow figures come from its 2025 FDD and The Tox figures from its 2026 FDD, so the years differ.
- Item 19 figures cover the location groups each FDD names (Pure Glow: 2, The Tox: 3). Different groups are not directly comparable.
| Disclosure |  Pure Glow |  The Tox |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $563,925 – $966,650 Total initial investment — single studio lower estimate 2025 FDD · Item 7 · PDF p. 19 | $331,500 – $591,240 Single business — TOTAL 2026 FDD · Item 7 · PDF p. 20 |
| Standard initial franchise fee (Item 5) | $50,000 2025 FDD · Item 5 · PDF p. 9 | $49,500 2026 FDD · Item 5 · PDF p. 12 |
| Royalty (Item 6) | 2) — 7% Royalties 2025 FDD · Item 6 · PDF p. 10 | $1,500 USD per month minimum (royalty otherwise 8% of Gross Revenue.) Continuing Royalty Fee — monthly minimum 2026 FDD · Item 6 · PDF p. 13 |
| Brand / advertising fund (Item 6) | $1.00 Brand Development Fee — 1% 2025 FDD · Item 6 · PDF p. 10 | 2% of gross revenue; payable weekly. Brand Fund Contribution 2026 FDD · Item 6 · PDF p. 13 |
| System scale & health | ||
| Total outlets (Item 20) | Not available No reviewed outlet counts | 86 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 52 |
| Net outlet change (Item 20) | Not available Only one year reported | +64 Calculated: 22 at end of 2023 → 86 at end of 2025 |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | Not available Not in reviewed records | February 2021 2026 FDD · Item 1 · PDF p. 8 |
| Franchisor founded (Item 1) | Not available Not in reviewed records | 2021; formed in California on January 24. 2026 FDD · Item 1 · PDF p. 8 |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Locations counted not stated in the reviewed record — Wellesley $11,826 other Wellesley · 2025 FDD · Item 19 · PDF p. 60 Locations counted not stated in the reviewed record — Back Bay $38,732 other Back Bay · 2025 FDD · Item 19 · PDF p. 61 | Franchised (3 locations) — other measures $536,848 other Reported financial performance · 2026 FDD · Item 19 · PDF p. 48 Company-owned (4 locations) — costs and revenue and profit and other measures $101,343 other Other Operating Expenses · 2026 FDD · Item 19 · PDF p. 48 Locations counted not stated in the reviewed record $1,555,272 other Mindbody Sales · 2026 FDD · Item 19 · PDF p. 48 |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.