Franchise opportunities compared

    Sheraton Hotels & Resorts vs SpringHill Suites By Marriott

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    Sheraton Hotels & Resorts

    $83,776,490 – $136,115,890

    2026 FDD · Item 7 · PDF p. 64

    SpringHill Suites By Marriott

    $13,249,200 – $38,623,500

    2026 FDD · Item 7

    Initial franchise fee · Item 5

    Sheraton Hotels & Resorts

    —

    2026 FDD · Item 5 · PDF p. 55

    SpringHill Suites By Marriott

    —

    2026 FDD · Item 5 · PDF p. 38

    Royalty · Item 6

    Sheraton Hotels & Resorts

    Not available

    SpringHill Suites By Marriott

    Not available

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • SpringHill Suites By Marriott discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Item 19 figures cover the location groups each FDD names (Sheraton Hotels & Resorts: 4, SpringHill Suites By Marriott: 7). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Sheraton Hotels & Resorts

    $83,776,490 – $136,115,890
    New-build 250-guestroom Sheraton — Total Range (excludes costs identified as not determinable) $83,776,490 to $136,115,890
    2026 FDD · Item 7 · PDF p. 64

    SpringHill Suites By Marriott

    $13,249,200 – $38,623,500
    2026 FDD · Item 7
    Standard initial franchise fee (Item 5)

    Sheraton Hotels & Resorts

    —
    2026 FDD · Item 5 · PDF p. 55

    SpringHill Suites By Marriott

    —
    2026 FDD · Item 5 · PDF p. 38
    Royalty (Item 6)

    Sheraton Hotels & Resorts

    Not available
    No reviewed royalty record

    SpringHill Suites By Marriott

    Not available
    No reviewed royalty record
    Brand / advertising fund (Item 6)

    Sheraton Hotels & Resorts

    1%
    CRN qualifying convention/resort hotels Marketing Fund — 1% of gross room sales included in Program Services Contribution — 1%
    2026 FDD · Item 6 · PDF p. 57

    SpringHill Suites By Marriott

    $220
    tion to the Marketing Fund of 2.5% of gross room sales); plus $10,000 per year; plus — 220
    2026 FDD · Item 6 · PDF p. 38

    System scale & health

    Total outlets (Item 20)

    Sheraton Hotels & Resorts

    165
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 123

    SpringHill Suites By Marriott

    566
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 123
    Net outlet change (Item 20)

    Sheraton Hotels & Resorts

    −3
    Calculated: 168 at end of 2023 → 165 at end of 2025

    SpringHill Suites By Marriott

    +44
    Calculated: 522 at end of 2023 → 566 at end of 2025
    Outlet exits (Item 20)

    Sheraton Hotels & Resorts

    Not available
    No complete exit records for a year

    SpringHill Suites By Marriott

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Sheraton Hotels & Resorts

    Not available
    Not in reviewed records

    SpringHill Suites By Marriott

    1996
    From a verified franchisor listing
    Franchisor founded (Item 1)

    Sheraton Hotels & Resorts

    Not available
    Not in reviewed records

    SpringHill Suites By Marriott

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Sheraton Hotels & Resorts
    Locations counted not stated in the reviewed record — STR Included franchised Sheraton hotels
    $173
    other ADR
    2026 FDD · Item 19 · PDF p. 117
    Locations counted not stated in the reviewed record — 1-Year Comp franchised Sheraton hotels
    45 percent
    other he 1-Year Comp Hotels ranged from 29.2% to 96.7%, with a median OCC of 64.9%. 58
    2026 FDD · Item 19 · PDF p. 118
    Locations counted not stated in the reviewed record — Included franchised Sheraton hotels; reservations
    70.1 percent
    other rom the Reservations Channels, and the median contribution to room night revenue was
    2026 FDD · Item 19 · PDF p. 119
    +1 more groups in the full report
    SpringHill Suites By Marriott
    Locations counted not stated in the reviewed record — 510reservationIncludedHotels
    1.2 percent
    other ookings from Marriott.com was 48.7%; the median bookings from Voice Reservations was
    2026 FDD · Item 19 · PDF p. 119
    Locations counted not stated in the reviewed record — 508STRIncludedHotels
    32.1 percent
    other 508 were STR Included Hotels. Of the 508 STR Included Hotels in 2025, 163 hotels or
    2026 FDD · Item 19 · PDF p. 118
    Locations counted not stated in the reviewed record — 526one-yearcomps
    $99
    other he 1-Year Comp Hotels ranged from $39.88 to $323.93, with a median average RevPAR of
    2026 FDD · Item 19 · PDF p. 118
    +4 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Sheraton Hotels & Resorts vs SpringHill Suites By Marriott: common questions

    Which costs less to open, Sheraton Hotels & Resorts or SpringHill Suites By Marriott?
    Sheraton Hotels & Resorts: $83,776,490 – $136,115,890 (2026 FDD · Item 7 · PDF p. 64); SpringHill Suites By Marriott: $13,249,200 – $38,623,500 (2026 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for SpringHill Suites By Marriott. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    Which has more locations, Sheraton Hotels & Resorts or SpringHill Suites By Marriott?
    Sheraton Hotels & Resorts: 165 (2026 FDD · Item 20 · PDF p. 123); SpringHill Suites By Marriott: 566 (2026 FDD · Item 20 · PDF p. 123). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Sheraton Hotels & Resorts and SpringHill Suites By Marriott disclose financial performance (Item 19)?
    Sheraton Hotels & Resorts has reviewed Item 19 figures for 4 location groups; SpringHill Suites By Marriott has reviewed Item 19 figures for 7 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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