Franchise opportunities compared
Superior Walls vs The Designery
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Superior Walls discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Item 19 figures cover the location groups each FDD names (Superior Walls: 1, The Designery: 6). Different groups are not directly comparable.
| Disclosure |  Superior Walls |  The Designery |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $505,000 – $1,425,000 2026 FDD · Item 7 | $223,739 Total estimated initial investment range 2026 FDD · Item 7 · PDF p. 34 |
| Standard initial franchise fee (Item 5) | $225,000 2026 FDD · Item 5 · PDF p. 10 | Not available No single standard fee identified |
| Royalty (Item 6) | 4% of Gross Sales of Superior Walls Products installed in the preceding calendar month Royalty — Regular License Model 2026 FDD · Item 6 · PDF p. 11 | $7.00 Royalty rate on first $75,000.00 of monthly Gross Revenue 2026 FDD · Item 6 · PDF p. 30 |
| Brand / advertising fund (Item 6) | Not available No reviewed brand or advertising fund fee | $2.00 Brand fund contribution currently 2026 FDD · Item 6 · PDF p. 18 |
| System scale & health | ||
| Total outlets (Item 20) | 13 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 48 | 89 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 75 |
| Net outlet change (Item 20) | +1 Calculated: 12 at end of 2023 → 13 at end of 2025 | Not available Only one year reported |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | 1989 2026 FDD · Item 1 · PDF p. 6 | Not available Not in reviewed records |
| Franchisor founded (Item 1) | 1985 2026 FDD · Item 1 · PDF p. 6 | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Franchised (13 locations) — other measures and revenue 239 linear feet per job other Linear Feet for Walls Sold by Individual Licensees · 2026 FDD · Item 19 · PDF p. 45 | Locations counted not stated in the reviewed record — Locations with 12 full months, not transferred or temporarily ceased, and showr… $456,504 other Accepted contract amount minimum · 2026 FDD · Item 19 · PDF p. 71 Locations counted not stated in the reviewed record — Franchise locations reporting an Accepted Contract during 2025 71.19 percent other Proposal conversion rate high · 2026 FDD · Item 19 · PDF p. 71 Locations counted not stated in the reviewed record — Showroom open all 12 months and submitted reports 18.79 percent other Gross margin minimum · 2026 FDD · Item 19 · PDF p. 72 +3 more groups in the full report |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.