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    Hyatt Studios

    Franchise research report · reviewed 2026 disclosure data

    Reviewed sources

    The StandardX franchise operates as a select-service hotel brand under Hyatt's portfolio, targeting the growing mid-scale hospitality segment with modern amenit

    Headline figures

    Hyatt Studios quick facts

    How much does it cost to open a Hyatt Studios franchise?
    The Hyatt Studios Franchise Disclosure Document reports separate estimated initial investments by format: $78,399–$599,826 for amount included in total investment payable to franchisor or affiliate: $78,399 to $599,826. (2026 FDD, Item 7, PDF p. 1); $14,882,103–$19,429,139 for total estimated initial investment excluding real estate costs: $14,882,103 to $19,429,139. (2026 FDD, Item 7, PDF p. 38). These formats are not combined. Each is the franchisor's disclosed estimate, not a quote. Details
    What ongoing fees does Hyatt Studios charge?
    The disclosed ongoing royalty is 5% (2026 FDD, Item 6, PDF p. 21). Other recurring fees are listed in Item 6. Details
    Does Hyatt Studios disclose financial performance (Item 19)?
    No. The reviewed Hyatt Studios FDD states that it does not make a financial performance representation in Item 19. Details
    Is Hyatt Studios a good franchise to buy?
    Franopolis does not rate or recommend franchises. From the reviewed FDD: Item 19 makes no financial performance representation, so ask current owners about results; Item 20 lists outlet openings, closures and transfers; Item 6 lists every recurring fee beyond royalty; Item 20 also lists current and former franchisees you can contact. Review the full FDD with a franchise attorney and accountant before deciding.

    From reviewed FDD figures only. Not a recommendation or projection.

    What the disclosures show

    1. 1The 2026 FDD (Item 7) estimates opening costs separately by format: $78,399 – $599,826 (Amount included in total investment payable to franchisor or affiliate: $78,399 to $599,826.); $14,882,103 – $19,429,139 (Total estimated initial investment excluding real estate costs: $14,882,103 to $19,429,139.); several initial fee options apply.
    2. 2The franchisor makes no financial performance representation in Item 19.

    From reviewed FDD figures only. Not a recommendation or projection.

    Hyatt Studios head-to-head

    Closest peers in the same subcategory, side by side from reviewed FDD figures. Not a ranking or recommendation.

    Costs · Items 5–7

    What does it cost to open?

    Estimated opening costs and the fees payable to the franchisor.

    Startup Investment — Item 7

    Range across 2 single-unit formats

    2026 FDD · Item 7

    Formats disclosed in Item 7 (3)

    Each format has its own total. The total depends on the format you choose; multi-unit packages are listed but not included in the headline range.

    • Amount included in total investment payable to franchisor or affiliate: $78,399 to $599,826.PDF p. 1$78,399 – $599,826
    • Total estimated initial investment excluding real estate costs: $14,882,103 to $19,429,139.PDF p. 38$14,882,103 – $19,429,139
    • For a 110-room Hyatt Studios hotel, total investment to begin operation: $14,882,103 to $19,429,139.Multi-unitPDF p. 1$14,882,103 – $19,429,139

    Ongoing Fees — Item 6

    Selected recurring charges; payment bases and conditions remain attached to each fee.

    Royalty Fee 5% — 5%Main ongoing fee

    100 reported fees, each with its payment basis, are listed below; they haven't been sorted into recurring, initial and occasional groups yet.

    Financial Performance — Item 19

    What results are disclosed—and for which locations?

    No financial performance representation in Item 19

    The reviewed 2026 FDD for Hyatt Studios has no Item 19 figures on record. Franopolis does not estimate revenue or earnings in their place; ask the franchisor and current owners what unit-level information they can share.

    Outlet Changes — Item 20

    How has the outlet count changed?

    Coverage not stated in the reviewed record · counts as of year end of each year.

    2026 FDD · Item 20 ·

    Questions to investigate

    Prompts based on what this brand's reviewed disclosures do and don't show — not conclusions. Join free as a member to save questions to your research.

    For the franchisor

    • Which line items in the 2026 Item 7 estimate ($78,399 – $19,429,139) vary most by market, and why?

    • Which initial fee option would apply to my situation, and what conditions or discounts affect it?

    • Hyatt Studios reports no financial performance figures in Item 19. What information can you share about unit-level results?

    • Is a territory available in my area, and how is it defined in my agreement?

    For current and former owners

    • How did your actual startup costs and timeline compare with the Item 7 estimate?

    • How many hours a week do you work in the business, and in what role?

    • What support from the franchisor has been most and least useful?

    For your advisors

    • Ask a franchise attorney to review the territory, renewal, transfer and termination terms.

    • Ask an accountant to build a cash-flow plan using your own assumptions, not the franchisor's.

    Sources & vintage history

    Every displayed fact is retained with its disclosure vintage, item, page, and reviewed status. Prior vintages remain on file rather than being overwritten.

    Territory & operations

    These are contract disclosures, not confirmation that any territory is currently available.

    Franchisor financial statements

    Fiscal yearMeasureReported value
    2025gross fees$1,198
    2025revenues for reimbursed costs$3,629
    2025franchise and other fees$480
    2025net incomeMore than one value recorded for this year — open the FDD source before comparing-$49
    2025deferred tax assets$518
    2025other income$101
    2025gains-$15
    2025long-term contract liabilities$1,012
    2025(gains) losses on sales of real estate and other$15
    2025operating lease right-of-use assets$328
    2025accrued compensation and benefitsMore than one value recorded for this year — open the FDD source before comparing$226
    2025prepaids and other assetsMore than one value recorded for this year — open the FDD source before comparing$169

    These figures describe the franchisor company, not individual franchise locations.

    SBA-backed loans to franchisees

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    Source: U.S. Small Business Administration 7(a) & 504 FOIA data. Loan volume is not a measure of franchisee success.

    At a glance

    Business history

    Not reviewed

    Owner participation

    Not reviewed

    Territory language

    Litigation disclosure

    Not reviewed

    Bankruptcy disclosure

    Not reviewed

    Agreement term

    Not reviewed

    Independent analysis of franchisor-provided data. Not investment advice. Franopolis does not distribute FDDs.

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