Franopolis

    sweetFrog

    Franchise research report · reviewed 2026 disclosure data

    Researching sweetFrog franchise opportunities? Every figure below is cited to the FDD.

    Reviewed sources

    sweetFrog operates frozen yogurt shops offering soft-serve flavors and toppings. Customers build their own dessert combinations by choosing the yogurt and additions they want.

    Headline figures

    sweetFrog quick facts

    Is sweetFrog a franchise?
    Yes. sweetFrog offers franchises through a Franchise Disclosure Document. At the end of 2025, it reported 406 franchised and 0 company-owned outlets (2026 FDD, Item 20, PDF p. 83).
    How much does it cost to open a sweetFrog franchise?
    The sweetFrog Franchise Disclosure Document reports separate estimated initial investments by format: $692,000 for s incurred as incurred us, employees, various third parties total $326,500 — $692,000 (2026 FDD, Item 7, PDF p. 41); $195,600 for $20,000 as incurred as incurred us, employees, various third parties total — $195,600 (2026 FDD, Item 7, PDF p. 43); $25,000–$48,000 for mobile / route (trailer total cost: $25,000 to $48,000 less than truck total cost) (2026 FDD, Item 7, PDF p. 47); $288,300 for s incurred as incurred us, employees, various third parties total $122,900 — $288,300 (2026 FDD, Item 7, PDF p. 44); $326,500 for $20,000 as incurred as incurred us, employees, various third parties total — $326,500 (2026 FDD, Item 7, PDF p. 41); $423,000 for s incurred as incurred us, employees, various third parties total $195,600 — $423,000 (2026 FDD, Item 7, PDF p. 43); $122,900 for $25,000 as incurred as incurred us, employees, various third parties total — $122,900 (2026 FDD, Item 7, PDF p. 44). These formats are not combined. Each is the franchisor's disclosed estimate, not a quote. Details
    What is the sweetFrog initial franchise fee?
    The disclosed initial franchise fee for a standard single unit is $10,000 (2026 FDD, Item 5, PDF p. 29). Other fee options (for example multi-unit or conversion) are listed separately in the report. Details
    What ongoing fees does sweetFrog charge?
    The disclosed ongoing royalty is 5% · Notes 1 and 13) — 5% (2026 FDD, Item 6, PDF p. 32). The brand or advertising fund contribution is 2.5% · traditional Franchised Business) (Note 1) — 2.5% (2026 FDD, Item 6, PDF p. 32). Other recurring fees are listed in Item 6. Details
    Does sweetFrog disclose financial performance (Item 19)?
    Yes. The sweetFrog FDD includes an Item 19 financial performance representation (2026 FDD, Item 19, PDF p. 82). Figures apply only to the locations and period each one covers. Details
    How many sweetFrog locations are there?
    The FDD reports 406 outlets at the end of 2025 (2026 FDD, Item 20, PDF p. 83). Existing locations do not indicate territory availability. Details
    Is sweetFrog a good franchise to buy?
    Franopolis does not rate or recommend franchises. From the reviewed FDD: Item 19 includes financial performance figures; check which locations and period they cover; Item 20 lists outlet openings, closures and transfers; Item 6 includes a brand or advertising fund contribution on top of royalty; Item 20 also lists current and former franchisees you can contact. Review the full FDD with a franchise attorney and accountant before deciding.

    From reviewed FDD figures only. Not a recommendation or projection.

    What the disclosures show

    1. 1The 2026 FDD (Item 7) estimates opening costs separately by format: $692,000 (s Incurred As Incurred Us, Employees, Various Third Parties Total $326,500 — $692,000); $195,600 ($20,000 As Incurred As Incurred Us, Employees, Various Third Parties Total — $195,600); $25,000 – $48,000 (Trailer total cost: $25,000 to $48,000 less than truck total cost); $288,300 (s Incurred As Incurred Us, Employees, Various Third Parties Total $122,900 — $288,300); $326,500 ($20,000 As Incurred As Incurred Us, Employees, Various Third Parties Total — $326,500); $423,000 (s Incurred As Incurred Us, Employees, Various Third Parties Total $195,600 — $423,000); $122,900 ($25,000 As Incurred As Incurred Us, Employees, Various Third Parties Total — $122,900); several initial fee options apply.
    2. 2Item 19 covers 4 separate groups: other measures for 185 franchised locations; other measures for 37 franchised locations; other measures for 37 franchised locations; other measures for 185 franchised locations. They are not combined.
    3. 3Outlets declined by 6 in 2025, to 406 (United States, as labeled in the FDD, Item 20).

    From reviewed FDD figures only. Not a recommendation or projection.

    Costs · Items 5–7

    What does it cost to open?

    Estimated opening costs and the fees payable to the franchisor.

    Startup Investment — Item 7

    Range across 7 single-unit formats

    2026 FDD · Item 7

    Formats disclosed in Item 7 (7)

    Each format has its own total. The total depends on the format you choose.

    • Trailer total cost: $25,000 to $48,000 less than truck total costPDF p. 47$25,000 – $48,000
    • $25,000 As Incurred As Incurred Us, Employees, Various Third Parties Total — $122,900PDF p. 44$122,900
    • $20,000 As Incurred As Incurred Us, Employees, Various Third Parties Total — $195,600PDF p. 43$195,600
    • s Incurred As Incurred Us, Employees, Various Third Parties Total $122,900 — $288,300PDF p. 44$288,300
    • $20,000 As Incurred As Incurred Us, Employees, Various Third Parties Total — $326,500PDF p. 41$326,500
    • s Incurred As Incurred Us, Employees, Various Third Parties Total $195,600 — $423,000PDF p. 43$423,000
    • s Incurred As Incurred Us, Employees, Various Third Parties Total $326,500 — $692,000PDF p. 41$692,000

    Standard single-unit franchise fee

    2026 FDD · Item 5 · PDF p. 29
    Discounted and multi-unit options are separate; see all fees.

    Ongoing Fees — Item 6

    Selected recurring charges; payment bases and conditions remain attached to each fee.

    umn 3 Due Date Column 4 Remarks Royalty Fee and SurchargeMain ongoing fee

    82 reported fees, each with its payment basis, are listed below; they haven't been sorted into recurring, initial and occasional groups yet.

    Financial Performance — Item 19

    What results are disclosed—and for which locations?

    4 separate populations, shown apart. Revenue is not owner income.

    Franchised locations

    Other measures · 185 locations

    Who is counted
    All franchised sweetFrog stores in the United States that were eligible for the Dec. 1, 2024–Nov. 30, 2025 gross-sales period.
    Period
    Median gross sales
    Excluded
    Excludes outlets that first opened during the past fiscal year, were temporarily closed at fiscal year end, were outside the United States, or reported estimated rather than gross sales.

    Franchised locations

    Other measures · 37 locations

    Who is counted
    Top 20% franchised sweetFrog outlets within the eligible US gross-sales population for Dec. 1, 2024–Nov. 30, 2025.
    Period
    Number of stores measured
    Excluded
    The table's eligible US franchised population excludes first openings during the past fiscal year, temporary closures at fiscal year end, non-US outlets, and estimated sales.

    Franchised locations

    Other measures · 37 locations

    Who is counted
    Bottom 20% franchised sweetFrog outlets in the eligible US group for Dec. 1, 2024–Nov. 30, 2025.
    Period
    Stores meeting/exceeding average
    Excluded
    The table's eligible US franchised population excludes first openings during the past fiscal year, temporary closures at fiscal year end, non-US outlets, and estimated sales.

    Franchised locations

    Other measures · 185 locations

    Who is counted
    All eligible franchised sweetFrog outlets in the United States for the Dec. 1, 2024–Nov. 30, 2025 gross-sales period.
    Period
    Percent meeting/exceeding median
    Excluded
    First opened during past fiscal year; temporarily closed at fiscal year end; outside United States; or reported estimated sales.

    These groups are never combined.

    Outlet Changes — Item 20

    How has the outlet count changed?

    United States, as labeled in the FDD · counts as of 2025 of each year.

    2026 FDD · Item 20 · PDF p. 83

    Net −26 outlets, 2023–2025

    0432202341220244062025−20−6

    Year-end counts reported in Item 20. The scale starts at zero, so the line looks nearly flat; the labels between the dots show each year's change. Openings and closures for 2025 haven't been pulled from the Item 20 tables yet, so no turnover or churn is shown.

    Questions to investigate

    Prompts based on what this brand's reviewed disclosures do and don't show — not conclusions. Join free as a member to save questions to your research.

    For the franchisor

    • Which line items in the 2026 Item 7 estimate ($25,000 – $692,000) vary most by market, and why?

    • Which initial fee option would apply to my situation, and what conditions or discounts affect it?

    • Which locations are included in the Item 19 figures, and which were excluded?

    • Reported units decreased from 412 to 406 in 2025. What drove the change?

    • Is a territory available in my area, and how is it defined in my agreement?

    For current and former owners

    • How did your actual startup costs and timeline compare with the Item 7 estimate?

    • How many hours a week do you work in the business, and in what role?

    • How do your results compare with the Item 19 figures, and what explains the difference?

    • What support from the franchisor has been most and least useful?

    For your advisors

    • Ask a franchise attorney to review the territory, renewal, transfer and termination terms.

    • Ask an accountant to build a cash-flow plan using your own assumptions, not the franchisor's.

    Sources & vintage history

    Every displayed fact is retained with its disclosure vintage, item, page, and reviewed status. Prior vintages remain on file rather than being overwritten.

    Citations (2026 FDD)

    1. [1]Standard initial franchise fee — Item 5 · PDF p. 29
    2. [2]Item 19 — Franchised (185 locations) — other measures — All franchised sweetFrog stores in the United States that were eligible for the… · PDF p. 82
    3. [3]Item 19 — Franchised (37 locations) — other measures — Top 20% franchised sweetFrog outlets within the eligible US gross-sales populat… · PDF p. 82
    4. [4]Item 19 — Franchised (37 locations) — other measures — Bottom 20% franchised sweetFrog outlets in the eligible US group for Dec. 1, 20… · PDF p. 82
    5. [5]Item 19 — Franchised (185 locations) — other measures — All eligible franchised sweetFrog outlets in the United States for the Dec. 1,… · PDF p. 82
    6. [6]Outlet counts — Item 20, Table 1 · PDF p. 83

    "PDF p." is the page in the PDF file; "printed p." is the number printed on the FDD page. Source document: FDD

    Territory & operations

    219 addresses in Franopolis's imported location list. Coverage may differ from Item 20 outlet counts.

    These are contract disclosures, not confirmation that any territory is currently available.

    Legal & agreement

    Franchisor financial statements

    No verified franchisor financial statement figures have been reviewed yet.

    SBA-backed loans to franchisees

    Loading…

    Source: U.S. Small Business Administration 7(a) & 504 FOIA data. Loan volume is not a measure of franchisee success.

    Related research

    Brands in the same subcategory first, then the wider industry, ordered by shared business format and overlapping investment range. This is not a ranking or recommendation.

    HDHurts Donut CompanyCarvel CorporationLefabMagnolia Bakery InternationalMy Favorite Muffin BakeryRandy’s Donuts

    Head-to-head comparisons

    sweetFrog vs Hurts Donut CompanysweetFrog vs Carvel CorporationsweetFrog vs LefabsweetFrog vs Magnolia Bakery InternationalsweetFrog vs My Favorite Muffin BakerysweetFrog vs Randy’s Donuts
    Compare reviewed facts

    At a glance

    Business history

    Not reviewed

    Owner participation

    Not reviewed

    Territory language

    Litigation disclosure

    Not reviewed

    Bankruptcy disclosure

    Not reviewed

    Agreement term

    Not reviewed

    Reader notes on wording

    Our automated check found that these summaries may not match the FDD's exact wording. Read the FDD excerpt itself; it is the authoritative text. Core cost, fee, Item 19 and outlet figures are not affected.

    • Item 20 · PDF p. 88 · 2026 FDD

      Our summary: Table 3 — TX — 2025 outlets at end of year

      “2023 19 1 0 1 0 0 19 2024 19 1 0 0 0 3 17 2025 17 1 0 1 0 3 14”

      Note: The cited Item 20 claim is a state-level row. This review permits only national/systemwide Total rows, so the state-specific figure is out of scope.

    • Item 20 · PDF p. 87 · 2026 FDD

      Our summary: Table 3 — PA — 2025 outlets at end of year

      “PA 2023 12 0 0 0 0 0 12 2024 12 0 0 1 0 0 11 2025 11 0 0 0 0 0 11”

      Note: This is a state-level Item 20 row; the review scope permits only national/systemwide Total rows.

    • Item 20 · PDF p. 87 · 2026 FDD

      Our summary: Table 3 — TN — 2025 outlets at end of year

      “TN 2023 3 0 0 0 0 0 3 2024 3 0 0 0 0 0 3 2025 3 0 0 0 0 0 3”

      Note: The cited Item 20 claim is a state-level row. This review permits only national/systemwide Total rows, so the state-specific figure is out of scope.

    • Item 20 · PDF p. 88 · 2026 FDD

      Our summary: Table 3 — VA — 2025 outlets at end of year

      “VA 2023 59 3 0 1 0 1 60 2024 60 1 0 2 0 1 58 2025 58 0 0 1 0 0 57”

      Note: The cited Item 20 claim is a state-level row. This review permits only national/systemwide Total rows, so the state-specific figure is out of scope.

    • Item 20 · PDF p. 88 · 2026 FDD

      Our summary: Table 3 — WV — 2025 outlets at end of year

      “WV 2023 4 0 0 0 0 0 4 2024 4 0 0 0 0 0 4 2025 4 0 0 0 0 0 4”

      Note: This is not a verifiable national/systemwide Total row for Item 20.

    • Item 20 · PDF p. 87 · 2026 FDD

      Our summary: Table 3 — SC — 2025 outlets at end of year

      “SC 2023 10 2 0 1 0 0 11 2024 11 1 0 0 0 0 12 2025 12 1 0 0 0 0 13”

      Note: This is not a verifiable national/systemwide Total row for Item 20.

    Independent analysis of franchisor-provided data. Not investment advice. Franopolis does not distribute FDDs.