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    Franchise opportunities compared

    Baskin-Robbins vs Jeni's Splendid Ice Creams

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Baskin-Robbins2026 FDDJeni's Splendid Ice Creams2026 FDD

    Initial investment · Item 7

    Baskin-Robbins

    $307,400 – $626,700

    2026 FDD · Item 7 · PDF p. 40

    Jeni's Splendid Ice Creams

    $763,000 – $1,064,750

    2026 FDD · Item 7 · PDF p. 21

    Initial franchise fee · Item 5

    Baskin-Robbins

    $25,000

    2026 FDD · Item 5 · PDF p. 30

    Jeni's Splendid Ice Creams

    $40,000

    2026 FDD · Item 5 · PDF p. 12

    Royalty · Item 6

    Baskin-Robbins

    1%

    2026 FDD · Item 6 · PDF p. 33

    Jeni's Splendid Ice Creams

    5%

    2026 FDD · Item 6 · PDF p. 12

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Item 19 figures cover the location groups each FDD names (Baskin-Robbins: 17, Jeni's Splendid Ice Creams: 76). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    Baskin-Robbins

    $307,400 – $626,700
    Total Estimated Initial Investment: $307,400 to $626,700.
    2026 FDD · Item 7 · PDF p. 40

    Jeni's Splendid Ice Creams

    $763,000 – $1,064,750
    Total Estimated Initial Investment: $763,000 to $1,064,750
    2026 FDD · Item 7 · PDF p. 21
    Standard initial franchise fee (Item 5)

    Baskin-Robbins

    $25,000
    2026 FDD · Item 5 · PDF p. 30

    Jeni's Splendid Ice Creams

    $40,000
    2026 FDD · Item 5 · PDF p. 12
    Royalty (Item 6)

    Baskin-Robbins

    1%
    Continuing Franchise Fee: 1.0% of Gross Sales for Restaurants in Alaska, Idaho, Montana, Oregon, or Washington.
    2026 FDD · Item 6 · PDF p. 33

    Jeni's Splendid Ice Creams

    5%
    ITEM 6 OTHER FEES Type of Fee Amount Due Date Remarks 1 , 2 Royalty — 5%
    2026 FDD · Item 6 · PDF p. 12
    Brand / advertising fund (Item 6)

    Baskin-Robbins

    $3,000
    spend $3,000 toward the Marketing Start-Up Fee per Restaurant and we will contribute — 3000
    2026 FDD · Item 6 · PDF p. 33

    Jeni's Splendid Ice Creams

    2%
    ales” is defined in the notes to this table disclosed below. Brand Fund Contribution — 2% — 2%
    2026 FDD · Item 6 · PDF p. 12

    System scale & health

    Total outlets (Item 20)

    Baskin-Robbins

    1,219
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 87

    Jeni's Splendid Ice Creams

    Not available
    No reviewed outlet counts
    Net outlet change (Item 20)

    Baskin-Robbins

    −64
    Calculated: 1,283 at end of 2023 → 1,219 at end of 2025

    Jeni's Splendid Ice Creams

    Not available
    Only one year reported
    Outlet exits (Item 20)

    Baskin-Robbins

    Not available
    No complete exit records for a year

    Jeni's Splendid Ice Creams

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Baskin-Robbins

    1950
    From a verified franchisor listing

    Jeni's Splendid Ice Creams

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Baskin-Robbins

    Not available
    Not in reviewed records

    Jeni's Splendid Ice Creams

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Baskin-Robbins
    Locations counted not stated in the reviewed record — Baskin-Robbins 2025 franchised restaurants, 1st Quartile
    204 restaurants
    other 1st Quartile
    2026 FDD · Item 19 · PDF p. 79
    Locations counted not stated in the reviewed record — Baskin-Robbins 2025 franchised restaurants, 2nd Quartile
    204 restaurants
    other 2nd Quartile
    2026 FDD · Item 19 · PDF p. 79
    Locations counted not stated in the reviewed record — Baskin-Robbins 2025 franchised restaurants, 3rd Quartile
    204 restaurants
    other 3rd Quartile
    2026 FDD · Item 19 · PDF p. 79
    +14 more groups in the full report
    Jeni's Splendid Ice Creams
    Locations counted not stated in the reviewed record — Repairs and Maintenance top netprofitquartile
    $29,509
    other Repairs and Maintenance top
    2026 FDD · Item 19 · PDF p. 55
    Locations counted not stated in the reviewed record — Repairs and Maintenance upper mid netprofitquartile
    $27,738
    other Repairs and Maintenance upper mid
    2026 FDD · Item 19 · PDF p. 55
    Locations counted not stated in the reviewed record — Repairs and Maintenance lower mid netprofitquartile
    52.4 percent
    other Repairs and Maintenance lower mid
    2026 FDD · Item 19 · PDF p. 55
    +73 more groups in the full report

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Baskin-Robbins vs Jeni's Splendid Ice Creams: common questions

    Which costs less to open, Baskin-Robbins or Jeni's Splendid Ice Creams?
    Baskin-Robbins: $307,400 – $626,700 (2026 FDD · Item 7 · PDF p. 40); Jeni's Splendid Ice Creams: $763,000 – $1,064,750 (2026 FDD · Item 7 · PDF p. 21). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Baskin-Robbins. Estimates are not quotes, and the FDD years may differ.
    How do Baskin-Robbins and Jeni's Splendid Ice Creams royalties compare?
    Baskin-Robbins: 1% (2026 FDD · Item 6 · PDF p. 33); Jeni's Splendid Ice Creams: 5% (2026 FDD · Item 6 · PDF p. 12). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Do Baskin-Robbins and Jeni's Splendid Ice Creams disclose financial performance (Item 19)?
    Baskin-Robbins has reviewed Item 19 figures for 17 location groups; Jeni's Splendid Ice Creams has reviewed Item 19 figures for 76 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

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    Full Jeni's Splendid Ice Creams report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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