Franchise opportunities compared
Courtyard By Marriott vs SpringHill Suites By Marriott
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Item 19 figures cover the location groups each FDD names (Courtyard By Marriott: 4, SpringHill Suites By Marriott: 7). Different groups are not directly comparable.
| Disclosure |  Courtyard By Marriott |  SpringHill Suites By Marriott |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $15,129,110 – $41,181,010 Total estimated initial investment — $15,129,110–$35,570,110 (80–110); $20,399,210–$41,181,010 (120–150) 2026 FDD · Item 7 · PDF p. 67 | $13,249,200 – $38,623,500 ers/ Employees/ Marriott Total Range (excludes costs identified as not determinable) — 13249200 2026 FDD · Item 7 · PDF p. 66 |
| Standard initial franchise fee (Item 5) | — 2026 FDD · Item 5 · PDF p. 39 | — 2026 FDD · Item 5 · PDF p. 38 |
| Royalty (Item 6) | Not available No reviewed royalty record | Not available No reviewed royalty record |
| Brand / advertising fund (Item 6) | Not available No reviewed brand or advertising fund fee | $220 tion to the Marketing Fund of 2.5% of gross room sales); plus $10,000 per year; plus — 220 2026 FDD · Item 6 · PDF p. 38 |
| System scale & health | ||
| Total outlets (Item 20) | Not available No reviewed outlet counts | 1,132 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 123 |
| Net outlet change (Item 20) | Not available Only one year reported | +88 Calculated: 1,044 at end of 2023 → 1,132 at end of 2025 |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | Not available Not in reviewed records | 1996 From a verified franchisor listing |
| Franchisor founded (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Locations counted not stated in the reviewed record — 1-Year Comp Hotels: franchised Courtyard hotels meeting Conditions and open 12… 871 units other 1-Year Comp Hotels sample · 2026 FDD · Item 19 · PDF p. 118 Locations counted not stated in the reviewed record — STR Included Hotels: franchised Courtyard hotels in U.S. and Canada, open at le… 28.4 % other STR Included Hotels occupancy range 28.4%–97.7% · 2026 FDD · Item 19 · PDF p. 118 Locations counted not stated in the reviewed record — Included Hotels: franchised Courtyard hotels in U.S. and Canada open at least t… 46.6 % other Marriott.com share of gross room-night bookings · 2026 FDD · Item 19 · PDF p. 119 +1 more groups in the full report | Locations counted not stated in the reviewed record — 510reservationIncludedHotels 1.2 percent other ookings from Marriott.com was 48.7%; the median bookings from Voice Reservations was · 2026 FDD · Item 19 · PDF p. 119 Locations counted not stated in the reviewed record — 508STRIncludedHotels 32.1 percent other 508 were STR Included Hotels. Of the 508 STR Included Hotels in 2025, 163 hotels or · 2026 FDD · Item 19 · PDF p. 118 Locations counted not stated in the reviewed record — 526one-yearcomps $99 other he 1-Year Comp Hotels ranged from $39.88 to $323.93, with a median average RevPAR of · 2026 FDD · Item 19 · PDF p. 118 +4 more groups in the full report |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
Courtyard By Marriott vs SpringHill Suites By Marriott: common questions
- Which costs less to open, Courtyard By Marriott or SpringHill Suites By Marriott?
- Courtyard By Marriott: $15,129,110 – $41,181,010 (2026 FDD · Item 7 · PDF p. 67); SpringHill Suites By Marriott: $13,249,200 – $38,623,500 (2026 FDD · Item 7 · PDF p. 66). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for SpringHill Suites By Marriott. Estimates are not quotes, and the FDD years may differ.
- Do Courtyard By Marriott and SpringHill Suites By Marriott disclose financial performance (Item 19)?
- Courtyard By Marriott has reviewed Item 19 figures for 4 location groups; SpringHill Suites By Marriott has reviewed Item 19 figures for 7 location groups. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.