Which costs less to open, Dimensional Search or THE NOW?

Dimensional Search: $11,400 – $14,800 (2026 FDD · Item 7 · PDF p. 16); THE NOW: $486,459 – $848,709 (2026 FDD · Item 7 · PDF p. 24). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Dimensional Search. Estimates are not quotes, and the FDD years may differ.

How do Dimensional Search and THE NOW royalties compare?

Dimensional Search: $10,000 (2026 FDD · Item 6 · PDF p. 13); THE NOW: 6% (2026 FDD · Item 6 · PDF p. 14). Royalties as disclosed in Item 6; other recurring fees are listed separately.

Which has more locations, Dimensional Search or THE NOW?

Dimensional Search: 157 (2026 FDD · Item 20 · PDF p. 30); THE NOW: 75 (2026 FDD · Item 20 · PDF p. 75). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.

Do Dimensional Search and THE NOW disclose financial performance (Item 19)?

Dimensional Search makes no Item 19 financial performance representation; THE NOW has reviewed Item 19 figures for 2 location groups. Different location groups are not directly comparable, and revenue is not profit.

Franchise opportunities compared

Dimensional Search vs THE NOW

Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

Dimensional Search2026 FDD

THE NOW2026 FDD

Initial investment · Item 7

Dimensional Search

$11,400 – $14,800

2026 FDD · Item 7 · PDF p. 16

THE NOW

$486,459 – $848,709

2026 FDD · Item 7 · PDF p. 24

Initial franchise fee · Item 5

Dimensional Search

Not available

THE NOW

Not available

Royalty · Item 6

Dimensional Search

$10,000

2026 FDD · Item 6 · PDF p. 13

THE NOW

2026 FDD · Item 6 · PDF p. 14

Before you compare

Both sets of figures come from 2026 FDDs.
Only THE NOW has reviewed Item 19 figures here.

Financial commitment

Disclosure

Dimensional Search

THE NOW

Estimated initial investment (Item 7)

Dimensional Search

$11,400 – $14,800

Total initial investment low/high

2026 FDD · Item 7 · PDF p. 16

THE NOW

$486,459 – $848,709

Total initial investment range

2026 FDD · Item 7 · PDF p. 24

Standard initial franchise fee (Item 5)

Dimensional Search

Not available

No single standard fee identified

THE NOW

Not available

No single standard fee identified

Royalty (Item 6)

Dimensional Search

$10,000

Partial fixed royalty monthly

2026 FDD · Item 6 · PDF p. 13

THE NOW

Royalty rate

2026 FDD · Item 6 · PDF p. 14

Brand / advertising fund (Item 6)

Dimensional Search

Not available

No reviewed brand or advertising fund fee

THE NOW

$1,000

Digital marketing minimum per month

2026 FDD · Item 6 · PDF p. 15

System scale & health

Disclosure

Dimensional Search

THE NOW

Total outlets (Item 20)

Dimensional Search

157

Outlets at end of 2025

2026 FDD · Item 20 · PDF p. 30

THE NOW

Outlets at end of 2025

2026 FDD · Item 20 · PDF p. 75

Net outlet change (Item 20)

Dimensional Search

−25

Calculated: 182 at end of 2023 → 157 at end of 2025

THE NOW

Not available

Only one year reported

Outlet exits (Item 20)

Dimensional Search

Not available

No complete exit records for a year

THE NOW

Not available

No complete exit records for a year

Franchising since (Item 1)

Dimensional Search

Not available

Not in reviewed records

THE NOW

Not available

Not in reviewed records

Franchisor founded (Item 1)

Dimensional Search

Not available

Not in reviewed records

THE NOW

Not available

Not in reviewed records

Financial performance (Item 19), by location group

Dimensional Search

Not disclosed — no Item 19 financial performance representation

THE NOW

Locations counted not stated in the reviewed record — Franchised boutiques operating 12 months or longer; age cohorts and total

$1,367,376

other Gross sales average

2026 FDD · Item 19 · PDF p. 67

Locations counted not stated in the reviewed record — Affiliate boutiques operating more than one year

$2,950,456

other Affiliate gross sales average

2026 FDD · Item 19 · PDF p. 69

Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

Dimensional Search vs THE NOW: common questions

Which costs less to open, Dimensional Search or THE NOW?: Dimensional Search: $11,400 – $14,800 (2026 FDD · Item 7 · PDF p. 16); THE NOW: $486,459 – $848,709 (2026 FDD · Item 7 · PDF p. 24). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Dimensional Search. Estimates are not quotes, and the FDD years may differ.
How do Dimensional Search and THE NOW royalties compare?: Dimensional Search: $10,000 (2026 FDD · Item 6 · PDF p. 13); THE NOW: 6% (2026 FDD · Item 6 · PDF p. 14). Royalties as disclosed in Item 6; other recurring fees are listed separately.
Which has more locations, Dimensional Search or THE NOW?: Dimensional Search: 157 (2026 FDD · Item 20 · PDF p. 30); THE NOW: 75 (2026 FDD · Item 20 · PDF p. 75). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
Do Dimensional Search and THE NOW disclose financial performance (Item 19)?: Dimensional Search makes no Item 19 financial performance representation; THE NOW has reviewed Item 19 figures for 2 location groups. Different location groups are not directly comparable, and revenue is not profit.

Answers restate the reviewed figures above. Not a ranking or recommendation.

How Franopolis reviews FDD figures