Franopolis
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    Franchise opportunities compared

    Elements Massage® vs Upgrade Labs

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Elements Massage®2026 FDDUpgrade Labs2026 FDD

    Initial investment · Item 7

    Elements Massage®

    $524,989 – $711,523

    2026 FDD · Item 7

    Upgrade Labs

    $880,500 – $1,560,500

    2026 FDD · Item 7 · PDF p. 16

    Initial franchise fee · Item 5

    Elements Massage®

    $15,000

    2026 FDD · Item 5 · PDF p. 15

    Upgrade Labs

    $65,000

    2026 FDD · Item 5 · PDF p. 10

    Royalty · Item 6

    Elements Massage®

    2%

    2026 FDD · Item 6 · PDF p. 16

    Upgrade Labs

    2500%

    2026 FDD · Item 6 · PDF p. 11

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Elements Massage® discloses more than one business format, so the investment range spans formats; the full report breaks them out.
    • Only Elements Massage® has reviewed Item 19 figures here.

    Financial commitment

    Estimated initial investment (Item 7)

    Elements Massage®

    $524,989 – $711,523
    2026 FDD · Item 7

    Upgrade Labs

    $880,500 – $1,560,500
    Total initial investment lower estimate
    2026 FDD · Item 7 · PDF p. 16
    Standard initial franchise fee (Item 5)

    Elements Massage®

    $15,000
    2026 FDD · Item 5 · PDF p. 15

    Upgrade Labs

    $65,000
    2026 FDD · Item 5 · PDF p. 10
    Royalty (Item 6)

    Elements Massage®

    2%
    Royalty 6% of Gross Receipts 5 th day of each month See Note 1 Brand Marketing Fund — 2%
    2026 FDD · Item 6 · PDF p. 16

    Upgrade Labs

    2500%
    Monthly royalty dollar minimum, or greater percentage of gross sales
    2026 FDD · Item 6 · PDF p. 11
    Brand / advertising fund (Item 6)

    Elements Massage®

    2%
    Royalty 6% of Gross Receipts 5 th day of each month See Note 1 Brand Marketing Fund — 2% — 2%
    2026 FDD · Item 6 · PDF p. 16

    Upgrade Labs

    1500%
    Monthly brand fund dollar minimum, or greater percentage of gross sales — 1500%
    2026 FDD · Item 6 · PDF p. 11

    System scale & health

    Total outlets (Item 20)

    Elements Massage®

    240
    Outlets at end of 2024
    2025 FDD · Item 20 · PDF p. 67

    Upgrade Labs

    5
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 48
    Net outlet change (Item 20)

    Elements Massage®

    −6
    Calculated: 246 at end of 2022 → 240 at end of 2024

    Upgrade Labs

    +3
    Calculated: 2 at end of 2023 → 5 at end of 2025
    Outlet exits (Item 20)

    Elements Massage®

    Not available
    No complete exit records for a year

    Upgrade Labs

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    Elements Massage®

    2006
    From a verified franchisor listing

    Upgrade Labs

    Not available
    Not in reviewed records
    Franchisor founded (Item 1)

    Elements Massage®

    Not available
    Not in reviewed records

    Upgrade Labs

    Not available
    Not in reviewed records

    Financial performance (Item 19), by location group

    Elements Massage®
    Locations counted not stated in the reviewed record — U.S. franchised studios; Bottom 3rd
    59.7 percent
    other Bottomthird
    2026 FDD · Item 19 · PDF p. 66
    Locations counted not stated in the reviewed record — U.S. franchised studios; All Studios Open Greater than One Year prior to 2025
    231 studios
    other Open greaterthan1year
    2026 FDD · Item 19 · PDF p. 66
    Locations counted not stated in the reviewed record — All Studios table category within the same-studio comparison; franchised studio…
    4.5 percent
    other All Studios
    2026 FDD · Item 19 · PDF p. 66
    +11 more groups in the full report
    Upgrade Labs

    Not disclosed — no Item 19 financial performance representation

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    Elements Massage® vs Upgrade Labs: common questions

    Which costs less to open, Elements Massage® or Upgrade Labs?
    Elements Massage®: $524,989 – $711,523 (2026 FDD · Item 7); Upgrade Labs: $880,500 – $1,560,500 (2026 FDD · Item 7 · PDF p. 16). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Elements Massage®. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
    How do Elements Massage® and Upgrade Labs royalties compare?
    Elements Massage®: 2% (2026 FDD · Item 6 · PDF p. 16); Upgrade Labs: 2500% (2026 FDD · Item 6 · PDF p. 11). Royalties as disclosed in Item 6; other recurring fees are listed separately.
    Which has more locations, Elements Massage® or Upgrade Labs?
    Elements Massage®: 240 (2025 FDD · Item 20 · PDF p. 67); Upgrade Labs: 5 (2026 FDD · Item 20 · PDF p. 48). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do Elements Massage® and Upgrade Labs disclose financial performance (Item 19)?
    Elements Massage® has reviewed Item 19 figures for 14 location groups; Upgrade Labs makes no Item 19 financial performance representation. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching

    Full Elements Massage® report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

    Full Upgrade Labs report

    Every reviewed fee, Item 19 group, outlet table and territory disclosure

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