Franchise opportunities compared

    GrassRoots Turf vs The Grounds Guys

    Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.

    Initial investment · Item 7

    GrassRoots Turf

    $157,300 – $313,600

    2026 FDD · Item 7 · PDF p. 18

    The Grounds Guys

    $107,650 – $252,850

    2026 FDD · Item 7 · PDF p. 41

    Initial franchise fee · Item 5

    GrassRoots Turf

    $49,500

    2026 FDD · Item 5 · PDF p. 10

    The Grounds Guys

    $43,750

    2026 FDD · Item 5 · PDF p. 25

    Royalty · Item 6

    GrassRoots Turf

    7%

    2026 FDD · Item 6 · PDF p. 11

    The Grounds Guys

    Not available

    Before you compare

    • Both sets of figures come from 2026 FDDs.
    • Item 19 figures cover the location groups each FDD names (GrassRoots Turf: 6, The Grounds Guys: 2). Different groups are not directly comparable.

    Financial commitment

    Estimated initial investment (Item 7)

    GrassRoots Turf

    $157,300 – $313,600
    Total initial investment
    2026 FDD · Item 7 · PDF p. 18

    The Grounds Guys

    $107,650 – $252,850
    Totals
    2026 FDD · Item 7 · PDF p. 41
    Standard initial franchise fee (Item 5)

    GrassRoots Turf

    $49,500
    2026 FDD · Item 5 · PDF p. 10

    The Grounds Guys

    $43,750
    2026 FDD · Item 5 · PDF p. 25
    Royalty (Item 6)

    GrassRoots Turf

    7%
    Royalty
    2026 FDD · Item 6 · PDF p. 11

    The Grounds Guys

    Not available
    No reviewed royalty record
    Brand / advertising fund (Item 6)

    GrassRoots Turf

    1%
    Brand fund contribution — 1%
    2026 FDD · Item 6 · PDF p. 11

    The Grounds Guys

    $25,000/yr
    Initial Marketing Spend Requirement — per year for Year 1 and Year 2
    2026 FDD · Item 6 · PDF p. 36

    System scale & health

    Total outlets (Item 20)

    GrassRoots Turf

    23
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 43

    The Grounds Guys

    219
    Outlets at end of 2025
    2026 FDD · Item 20 · PDF p. 83
    Net outlet change (Item 20)

    GrassRoots Turf

    +2
    Calculated: 21 at end of 2023 → 23 at end of 2025

    The Grounds Guys

    −7
    Calculated: 226 at end of 2023 → 219 at end of 2025
    Outlet exits (Item 20)

    GrassRoots Turf

    Not available
    No complete exit records for a year

    The Grounds Guys

    Not available
    No complete exit records for a year
    Franchising since (Item 1)

    GrassRoots Turf

    Not available
    Not in reviewed records

    The Grounds Guys

    2010
    2026 FDD · Item 1 · PDF p. 10
    Franchisor founded (Item 1)

    GrassRoots Turf

    Not available
    Not in reviewed records

    The Grounds Guys

    2020
    2026 FDD · Item 1 · PDF p. 10

    Financial performance (Item 19), by location group

    GrassRoots Turf
    Locations counted not stated in the reviewed record — One affiliate-owned outlet open and operating for the entire 2025 Reporting Per…
    $3,828,010
    other Affiliate-owned outlet
    2026 FDD · Item 19 · PDF p. 41
    Locations counted not stated in the reviewed record — Operational Franchisees that opened their businesses during 2021–2022 and were…
    $256,053
    other Operational Franchisees Opened 2021-2022
    2026 FDD · Item 19 · PDF p. 42
    Locations counted not stated in the reviewed record — Operational Franchisees that opened their businesses during 2019–2020 and were…
    $1,377,809
    other Operational Franchisees Opened 2019-2020
    2026 FDD · Item 19 · PDF p. 41
    +3 more groups in the full report
    The Grounds Guys
    Franchised (105 businesses) — revenue
    $820,392
    mean Annual Gross Sales
    2026 FDD · Item 19 · PDF p. 81
    Franchised (56 businesses) — revenue
    $392,054
    mean Annual Gross Sales
    2026 FDD · Item 19 · PDF p. 82

    Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.

    GrassRoots Turf vs The Grounds Guys: common questions

    Which costs less to open, GrassRoots Turf or The Grounds Guys?
    GrassRoots Turf: $157,300 – $313,600 (2026 FDD · Item 7 · PDF p. 18); The Grounds Guys: $107,650 – $252,850 (2026 FDD · Item 7 · PDF p. 41). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for The Grounds Guys. Estimates are not quotes, and the FDD years may differ.
    Which has more locations, GrassRoots Turf or The Grounds Guys?
    GrassRoots Turf: 23 (2026 FDD · Item 20 · PDF p. 43); The Grounds Guys: 219 (2026 FDD · Item 20 · PDF p. 83). Total outlets from Item 20. Outlet counts do not indicate territory availability or franchisee results.
    Do GrassRoots Turf and The Grounds Guys disclose financial performance (Item 19)?
    GrassRoots Turf has reviewed Item 19 figures for 6 location groups; The Grounds Guys has reviewed Item 19 figures for 2 location groups. Different location groups are not directly comparable, and revenue is not profit.

    Answers restate the reviewed figures above. Not a ranking or recommendation.

    How Franopolis reviews FDD figures

    Keep researching