Franchise opportunities compared
HOTWORX vs Massage Env
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- HOTWORX and Massage Env disclose more than one business format, so the investment range spans formats; the full report breaks them out.
- Item 19 figures cover the location groups each FDD names (HOTWORX: 11, Massage Env: 20). Different groups are not directly comparable.
| Disclosure |  HOTWORX | MEMassage Env |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $288,890 – $1,083,310 2026 FDD · Item 7 | $2,500 – $1,046,506 2026 FDD · Item 7 |
| Standard initial franchise fee (Item 5) | $19,950 2026 FDD · Item 5 · PDF p. 13 | $45,000 2026 FDD · Item 5 · PDF p. 26 |
| Royalty (Item 6) | $695 per month per studio location Monthly Royalty Fee 2026 FDD · Item 6 · PDF p. 15 | Not available No reviewed royalty record |
| Brand / advertising fund (Item 6) | $500 Advertising Daily Deal Site Noncompliance Fee — per day 2026 FDD · Item 6 · PDF p. 21 | Not available No reviewed brand or advertising fund fee |
| System scale & health | ||
| Total outlets (Item 20) | 812 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 90 | 993 Outlets at end of 2025 2026 FDD · Item 20 · PDF p. 71 |
| Net outlet change (Item 20) | +230 Calculated: 582 at end of 2023 → 812 at end of 2025 | −60 Calculated: 1,053 at end of 2023 → 993 at end of 2025 |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | January 2017 2026 FDD · Item 1 · PDF p. 7 | Not available Not in reviewed records |
| Franchisor founded (Item 1) | 2016 2026 FDD · Item 1 · PDF p. 7 | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Franchised (797 locations) — other measures 797 outlets other Open franchise outlets · 2026 FDD · Item 19 · PDF p. 77 Franchised (700 locations) — memberships 490 memberships mean Fully operational studio memberships · 2026 FDD · Item 19 · PDF p. 82 Franchised (149 locations) — other measures 5.53 – 7.44 percent range First-year monthly cancellation rate · 2026 FDD · Item 19 · PDF p. 78 +8 more groups in the full report | Locations counted not stated in the reviewed record — Retail sales 16.8 percent other Table 4 part B Highest share · 2026 FDD · Item 19 · PDF p. 69 Locations counted not stated in the reviewed record — Franchised Massage Envy Businesses, Table 4 Part C 989 units other Table 4 part C Population · 2026 FDD · Item 19 · PDF p. 69 Locations counted not stated in the reviewed record — Gift card sales 5.4 percent other Table 4 part C Mean revenue share · 2026 FDD · Item 19 · PDF p. 69 +17 more groups in the full report |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.