Massage Env
Franchise research report · reviewed 2026 disclosure data
Researching Massage Env franchise opportunities? Every figure below is cited to the FDD.
Massage Envy operates franchised wellness studios providing massage, assisted stretching, and skin-care services. Its customers are individuals seeking these services as part of personal care or wellness routines.
Headline figures
Massage Env quick facts
- Is Massage Env a franchise?
- Yes. Massage Env offers franchises through a Franchise Disclosure Document. At the end of 2025, it reported 993 outlets in total (2026 FDD, Item 20, PDF p. 71).
- How much does it cost to open a Massage Env franchise?
- The Massage Env Franchise Disclosure Document reports an estimated initial investment of $695,870–$1,046,506 (2026 FDD, Item 7, PDF p. 32). This is the franchisor's disclosed estimate, not a quote. Details
- What is the Massage Env initial franchise fee?
- The disclosed initial franchise fee for a standard single unit is $45,000 (2026 FDD, Item 5, PDF p. 26). Other fee options (for example multi-unit or conversion) are listed separately in the report. Details
- Does Massage Env disclose financial performance (Item 19)?
- Yes. The Massage Env FDD includes an Item 19 financial performance representation (2026 FDD, Item 19, PDF p. 69). Figures apply only to the locations and period each one covers. Details
- How many Massage Env locations are there?
- The FDD reports 993 outlets at the end of 2025 (2026 FDD, Item 20, PDF p. 71). Existing locations do not indicate territory availability. Details
- Is Massage Env a good franchise to buy?
- Franopolis does not rate or recommend franchises. From the reviewed FDD: Item 19 includes financial performance figures; check which locations and period they cover; Item 20 lists outlet openings, closures and transfers; Item 6 lists every recurring fee beyond royalty; Item 20 also lists current and former franchisees you can contact. Review the full FDD with a franchise attorney and accountant before deciding.
From reviewed FDD figures only. Not a recommendation or projection.
What the disclosures show
- 1Opening costs are estimated at $695,870 – $1,046,506 in the 2026 FDD (Item 7); several initial fee options apply.
- 2Item 19 covers 20 separate groups: other measures and revenue for 989 Franchised locations; other measures for 989 Franchised locations; revenue and other measures for 989 Franchised locations; other measures for 247 Franchised locations; other measures for 247 Franchised locations; other measures for 247 Franchised locations; other measures for 248 Franchised locations; other measures for 989 Franchised locations; other measures for 47 Franchised locations; other measures for 47 Franchised locations; other measures for 48 Franchised locations; other measures for 189 Franchised locations; other measures for 495 Franchised locations; other measures for 332 Franchised locations; other measures for 80 Franchised locations; other measures for 20 Franchised locations; other measures and revenue for 989 Franchised locations; other measures and revenue for 989 Franchised locations; other measures for 989 Franchised locations; other measures for 62 Franchised locations. They are not combined.
- 3Outlets declined by 16 in 2025, to 993 (United States, as labeled in the FDD, Item 20).
From reviewed FDD figures only. Not a recommendation or projection.
Massage Env head-to-head
Closest peers in the same subcategory, side by side from reviewed FDD figures. Not a ranking or recommendation.
Costs · Items 5–7
What does it cost to open?
Estimated opening costs and the fees payable to the franchisor.
Startup Investment — Item 7
Total estimated initial investment
2026 FDD · Item 7 · PDF p. 32
Standard single-unit franchise fee
2026 FDD · Item 5 · PDF p. 26
Discounted and multi-unit options are separate; see all fees.
Ongoing Fees — Item 6
Selected recurring charges; payment bases and conditions remain attached to each fee.
35 reported fees, each with its payment basis, are listed below; they haven't been sorted into recurring, initial and occasional groups yet.
Financial Performance — Item 19
What results are disclosed—and for which locations?
20 separate populations, shown apart. Revenue is not owner income.
989 locations
Revenue and other measures · 989 locations
- Who is counted
- Retail sales
- Method
- 989 network businesses; unaudited franchisee reports; same network exclusions as Tables 1 and 3.
These groups are never combined.
Outlet Changes — Item 20
How has the outlet count changed?
United States, as labeled in the FDD · counts as of 2025 of each year.
2026 FDD · Item 20 · PDF p. 71
Net −60 outlets, 2023–2025
Year-end counts reported in Item 20. The scale starts at zero, so the line looks nearly flat; the labels between the dots show each year's change. Openings and closures for 2025 haven't been pulled from the Item 20 tables yet, so no turnover or churn is shown.
Questions to investigate
Prompts based on what this brand's reviewed disclosures do and don't show — not conclusions. Join free as a member to save questions to your research.
For the franchisor
Which line items in the 2026 Item 7 estimate ($695,870 – $1,046,506) vary most by market, and why?
Which initial fee option would apply to my situation, and what conditions or discounts affect it?
Which locations are included in the Item 19 figures, and which were excluded?
Reported units decreased from 1,009 to 993 in 2025. What drove the change?
Is a territory available in my area, and how is it defined in my agreement?
For current and former owners
How did your actual startup costs and timeline compare with the Item 7 estimate?
How many hours a week do you work in the business, and in what role?
How do your results compare with the Item 19 figures, and what explains the difference?
What support from the franchisor has been most and least useful?
For your advisors
Ask a franchise attorney to review the territory, renewal, transfer and termination terms.
Ask an accountant to build a cash-flow plan using your own assumptions, not the franchisor's.
Sources & vintage history
Every displayed fact is retained with its disclosure vintage, item, page, and reviewed status. Prior vintages remain on file rather than being overwritten.
Citations (2026 FDD)
- [1]Estimated initial investment — Item 7 · PDF p. 32
- [2]Standard initial franchise fee — Item 5 · PDF p. 26
- [3]Item 19 — Locations counted not stated in the reviewed record — Retail sales · PDF p. 69
- [4]Item 19 — Locations counted not stated in the reviewed record — Franchised Massage Envy Businesses, Table 4 Part C · PDF p. 69
- [5]Item 19 — Locations counted not stated in the reviewed record — Gift card sales · PDF p. 69
- [6]Item 19 — Locations counted not stated in the reviewed record — Network; Top Quartile · PDF p. 67
- [7]Item 19 — Locations counted not stated in the reviewed record — Network; 2nd Quartile · PDF p. 67
- [8]Item 19 — Locations counted not stated in the reviewed record — Network; 3rd Quartile · PDF p. 67
- [9]Item 19 — Locations counted not stated in the reviewed record — Network; Bottom Quartile · PDF p. 67
- [10]Item 19 — Locations counted not stated in the reviewed record — Network; Total: · PDF p. 67
- [11]Item 19 — Locations counted not stated in the reviewed record — Current Format Businesses; Top Quartile · PDF p. 67
- [12]Item 19 — Locations counted not stated in the reviewed record — Current Format Businesses; 3rd Quartile · PDF p. 67
- [13]Item 19 — Locations counted not stated in the reviewed record — Current Format Businesses; Bottom Quartile · PDF p. 67
- [14]Item 19 — Locations counted not stated in the reviewed record — Current Format Businesses; Total: · PDF p. 67
- [15]Item 19 — Locations counted not stated in the reviewed record — Network by operating age; 15 - <20 · PDF p. 68
- [16]Item 19 — Locations counted not stated in the reviewed record — Network by operating age; 10 - <15 · PDF p. 68
- [17]Item 19 — Locations counted not stated in the reviewed record — Network by operating age; 5 - <10 · PDF p. 68
- [18]Item 19 — Locations counted not stated in the reviewed record — Network by operating age; 2 - <5 · PDF p. 68
- [19]Item 19 — Locations counted not stated in the reviewed record — Packages and membership · PDF p. 68
- [20]Item 19 — Locations counted not stated in the reviewed record — Other revenue sources including guest fees and member extras · PDF p. 69
- [21]Item 19 — Locations counted not stated in the reviewed record — Franchised Massage Envy Businesses · PDF p. 69
- [22]Item 19 — Locations counted not stated in the reviewed record — Network by operating age; 20+ · PDF p. 68
- [23]Outlet counts — Item 20, Table 1 · PDF p. 71
"PDF p." is the page in the PDF file; "printed p." is the number printed on the FDD page.
Territory & operations
1,018 addresses in Franopolis's imported location list. Coverage may differ from Item 20 outlet counts.
These are contract disclosures, not confirmation that any territory is currently available.
Legal & agreement
Franchisor financial statements
| Fiscal year | Measure | Reported value |
|---|---|---|
| 2026 | assets current assets cash | $1,851,904 |
| 2026 | prepaid expenses and other current assets | $148,333 |
| 2026 | total current assets | $4,613,350 |
| 2026 | other assets | $418,745 |
| 2026 | intangible assets, net | $83,984,754 |
| 2026 | liabilities and member's equity current liabilities accounts payable | $383,131 |
| 2026 | other accrued expenses | $1,076,611 |
| 2026 | long-term liabilities deferred revenue, net of current portion | $6,000,675 |
| 2026 | total long-term liabilities | $6,000,675 |
| 2026 | total liabilities | $8,860,793 |
| 2026 | total member's equity | $80,156,056 |
| 2026 | total liabilities and member's equity | $89,016,849 |
These figures describe the franchisor company, not individual franchise locations.
SBA-backed loans to franchisees
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Source: U.S. Small Business Administration 7(a) & 504 FOIA data. Loan volume is not a measure of franchisee success.
Related research
Brands in the same subcategory first, then the wider industry, ordered by shared business format, overlapping investment range, Item 20 outlet count and search interest. This is not a ranking or recommendation.
Head-to-head comparisons
At a glance
Business history
Not reviewed
Owner participation
Not reviewed
Territory language
Litigation disclosure
Not reviewed
Bankruptcy disclosure
Not reviewed
Agreement term
Not reviewed
Reader notes on wording
Our automated check found that these summaries may not match the FDD's exact wording. Read the FDD excerpt itself; it is the authoritative text. Core cost, fee, Item 19 and outlet figures are not affected.
Item 20 · PDF p. 80 · 2026 FDD
Our summary: Table 3 Washington 2025 — Opened
“2025 19 0 0 0 0 1 18”
Note: This Item 20 claim is state-specific; the permitted review scope is national/systemwide Total rows only.
Item 20 · PDF p. 80 · 2026 FDD
Our summary: Table 3 Washington 2025 — Nonrenewals
“2025 19 0 0 0 0 1 18”
Note: The full page shows this as a non-Total Item 20 category or a state-level row; the review scope permits only national/systemwide Total rows.
Item 20 · PDF p. 80 · 2026 FDD
Our summary: Table 3 Washington 2025 — Terminations
“2025 19 0 0 0 0 1 18”
Note: This Item 20 claim is state-specific; the permitted review scope is national/systemwide Total rows only.
Item 20 · PDF p. 80 · 2026 FDD
Our summary: Table 3 Washington 2025 — Reacquired by franchisor
“2025 19 0 0 0 0 1 18”
Note: The full page shows this as a non-Total Item 20 category or a state-level row; the review scope permits only national/systemwide Total rows.
Independent analysis of franchisor-provided data. Not investment advice. Franopolis does not distribute FDDs.