Franchise opportunities compared
Natural Awakenings vs Scout Guide
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
Natural Awakenings
$59,550 – $86,275
2024 FDD · Item 7 · PDF p. 19Scout Guide
$132,100 – $316,600
2026 FDD · Item 7 · PDF p. 20Initial franchise fee · Item 5
Natural Awakenings
$49,500
2024 FDD · Item 5 · PDF p. 12Scout Guide
$50,000
2026 FDD · Item 5 · PDF p. 10Royalty · Item 6
Natural Awakenings
$500
2024 FDD · Item 6 · PDF p. 12Scout Guide
10%
2026 FDD · Item 6 · PDF p. 11Before you compare
- Natural Awakenings figures come from its 2024 FDD and Scout Guide figures from its 2026 FDD, so the years differ.
- Only neither brand has reviewed Item 19 figures here.
Financial commitment
Natural AwakeningsNatural Awakenings
Scout Guide
Natural Awakenings
Scout Guide
Natural Awakenings
Scout Guide
Natural Awakenings
Scout Guide
System scale & health
Natural AwakeningsNatural Awakenings
Scout Guide
Natural Awakenings
Scout Guide
Natural Awakenings
Scout Guide
Natural Awakenings
Scout Guide
Natural Awakenings
Scout Guide
Financial performance (Item 19), by location group
Natural AwakeningsNot disclosed — no Item 19 financial performance representation
Not disclosed — no Item 19 financial performance representation
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
Natural Awakenings vs Scout Guide: common questions
- Which costs less to open, Natural Awakenings or Scout Guide?
- Natural Awakenings: $59,550 – $86,275 (2024 FDD · Item 7 · PDF p. 19); Scout Guide: $132,100 – $316,600 (2026 FDD · Item 7 · PDF p. 20). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Natural Awakenings. Estimates are not quotes, and the FDD years may differ.
- How do Natural Awakenings and Scout Guide royalties compare?
- Natural Awakenings: $500 (2024 FDD · Item 6 · PDF p. 12); Scout Guide: 10% (2026 FDD · Item 6 · PDF p. 11). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Do Natural Awakenings and Scout Guide disclose financial performance (Item 19)?
- Natural Awakenings makes no Item 19 financial performance representation; Scout Guide makes no Item 19 financial performance representation. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching

Full Natural Awakenings report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
Full Scout Guide report
Every reviewed fee, Item 19 group, outlet table and territory disclosure



