Franchise opportunities compared
planet fitness vs True Movement
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
planet fitness
$1,282,500 – $5,386,000
2026 FDD · Item 7 · PDF p. 31 · printed p. 24True Movement
$337,550 – $1,055,250
2025 FDD · Item 7 · PDF p. 21Initial franchise fee · Item 5
planet fitness
Not available
True Movement
$50,000
2025 FDD · Item 5 · PDF p. 14Royalty · Item 6
planet fitness
7% · percent of total gross monthly and annual membership fees payable via EFT Dues Draft
2026 FDD · Item 6 · PDF p. 19 · printed p. 12True Movement
7%
2025 FDD · Item 6 · PDF p. 15Before you compare
- planet fitness figures come from its 2026 FDD and True Movement figures from its 2025 FDD, so the years differ.
- Only planet fitness has reviewed Item 19 figures here.
Financial commitment
True Movementplanet fitness
True Movement
planet fitness
True Movement
planet fitness
True Movement
planet fitness
True Movement
System scale & health
True Movementplanet fitness
True Movement
planet fitness
True Movement
planet fitness
True Movement
planet fitness
True Movement
planet fitness
True Movement
Financial performance (Item 19), by location group
True MovementNot disclosed — no Item 19 financial performance representation
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
planet fitness vs True Movement: common questions
- Which costs less to open, planet fitness or True Movement?
- planet fitness: $1,282,500 – $5,386,000 (2026 FDD · Item 7 · PDF p. 31 · printed p. 24); True Movement: $337,550 – $1,055,250 (2025 FDD · Item 7 · PDF p. 21). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for True Movement. Estimates are not quotes, and the FDD years may differ.
- How do planet fitness and True Movement royalties compare?
- planet fitness: 7% · percent of total gross monthly and annual membership fees payable via EFT Dues Draft (2026 FDD · Item 6 · PDF p. 19 · printed p. 12); True Movement: 7% (2025 FDD · Item 6 · PDF p. 15). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Do planet fitness and True Movement disclose financial performance (Item 19)?
- planet fitness has reviewed Item 19 figures for 1 location group; True Movement makes no Item 19 financial performance representation. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching
Full planet fitness report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
Full True Movement report
Every reviewed fee, Item 19 group, outlet table and territory disclosure
