Franchise opportunities compared
Gorilla vs Martinizing
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Before you compare
- Both sets of figures come from 2026 FDDs.
- Gorilla and Martinizing disclose more than one business format, so the investment range spans formats; the full report breaks them out.
- Only Gorilla has reviewed Item 19 figures here.
| Disclosure | Martinizing | |
|---|---|---|
| Financial commitment | ||
| Estimated initial investment (Item 7) | $128,950 – $214,500 2026 FDD · Item 7 | $40,900 – $796,742 2026 FDD · Item 7 |
| Standard initial franchise fee (Item 5) | Not available No single standard fee identified | Not available No single standard fee identified |
| Royalty (Item 6) | $6.00 Royalty rate below threshold 2026 FDD · Item 6 · PDF p. 10 | $6.00 Royalty 2026 FDD · Item 6 · PDF p. 15 |
| Brand / advertising fund (Item 6) | $15,000 Marketing and blitzing assistance fee 2026 FDD · Item 6 · PDF p. 10 | $2.00 Regional/national marketing brand development fee 2026 FDD · Item 6 · PDF p. 15 |
| System scale & health | ||
| Total outlets (Item 20) | Not available No reviewed outlet counts | Not available No reviewed outlet counts |
| Net outlet change (Item 20) | Not available Only one year reported | Not available Only one year reported |
| Outlet exits (Item 20) | Not available No complete exit records for a year | Not available No complete exit records for a year |
| Franchising since (Item 1) | Not available Not in reviewed records | 1949 From a verified franchisor listing |
| Franchisor founded (Item 1) | Not available Not in reviewed records | Not available Not in reviewed records |
| Performance (Item 19) | ||
| Financial performance (Item 19), by location group | Locations counted not stated in the reviewed record — Canadian franchise system 51 percent other System revenue percent increase 2022 · 2026 FDD · Item 19 · PDF p. 39 Locations counted not stated in the reviewed record — Canadian-based franchisees open and operating for the full 2024 calendar year 9 franchisees other At/above average count · 2026 FDD · Item 19 · PDF p. 36 Locations counted not stated in the reviewed record — Canadian multi-unit franchisees each owning two territories and reporting combi… 2 CAD other Multi-unit Number of franchisees · 2026 FDD · Item 19 · PDF p. 37 +1 more groups in the full report | No reviewed Item 19 figures |
Item 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
