Franchise opportunities compared
Well Infused vs Worried Bird
Reviewed figures from each brand's Franchise Disclosure Document (FDD), side by side. Each figure carries its FDD year and page. This is not a ranking or recommendation, and the two FDDs may cover different years and location groups.
Initial investment · Item 7
Well Infused
$343,450
2026 FDD · Item 7 · PDF p. 13Worried Bird
$91,285 – $125,035
2025 FDD · Item 7Initial franchise fee · Item 5
Well Infused
Not available
Worried Bird
$49,000
2025 FDD · Item 5 · PDF p. 15Royalty · Item 6
Well Infused
7% · percent of Gross Sales
2026 FDD · Item 6 · PDF p. 9Worried Bird
7%
2025 FDD · Item 6 · PDF p. 15Before you compare
- Well Infused figures come from its 2026 FDD and Worried Bird figures from its 2025 FDD, so the years differ.
- Worried Bird discloses more than one business format, so the investment range spans formats; the full report breaks them out.
- Item 19 figures cover the location groups each FDD names (Well Infused: 2, Worried Bird: 1). Different groups are not directly comparable.
Financial commitment
Well Infused
Worried BirdWell Infused
Worried Bird
Well Infused
Worried Bird
Well Infused
Worried Bird
Well Infused
Worried Bird
System scale & health
Well Infused
Worried BirdWell Infused
Worried Bird
Well Infused
Worried Bird
Well Infused
Worried Bird
Well Infused
Worried Bird
Well Infused
Worried Bird
Financial performance (Item 19), by location group
Well Infused
Worried BirdItem 19 groups are shown separately and never combined. Revenue or sales figures are not profit. Net outlet change and turnover are Franopolis calculations from the disclosed counts; turnover is a count-based rate, not a measure of owner earnings.
Well Infused vs Worried Bird: common questions
- Which costs less to open, Well Infused or Worried Bird?
- Well Infused: $343,450 (2026 FDD · Item 7 · PDF p. 13); Worried Bird: $91,285 – $125,035 (2025 FDD · Item 7). These are each franchisor's Item 7 estimated initial investment. The low end of the disclosed estimate is lower for Worried Bird. At least one range spans several business formats. Estimates are not quotes, and the FDD years may differ.
- How do Well Infused and Worried Bird royalties compare?
- Well Infused: 7% · percent of Gross Sales (2026 FDD · Item 6 · PDF p. 9); Worried Bird: 7% (2025 FDD · Item 6 · PDF p. 15). Royalties as disclosed in Item 6; other recurring fees are listed separately.
- Do Well Infused and Worried Bird disclose financial performance (Item 19)?
- Well Infused has reviewed Item 19 figures for 2 location groups; Worried Bird has reviewed Item 19 figures for 1 location group. Different location groups are not directly comparable, and revenue is not profit.
Answers restate the reviewed figures above. Not a ranking or recommendation.
Keep researching

Full Well Infused report
Every reviewed fee, Item 19 group, outlet table and territory disclosure

Full Worried Bird report
Every reviewed fee, Item 19 group, outlet table and territory disclosure