RI

    Residence Inn by Marriott

    Franchise research report · reviewed 2026 disclosure data

    Researching Residence Inn by Marriott franchise opportunities? Every figure below is cited to the FDD.

    Reviewed sources
    Headquarters
    Bethesda, MD United States
    Source: franchise.org

    Outdoor Collection by Marriott Bonvoy & Postcard Cabins franchise offers unique glamping and outdoor hospitality experiences under the trusted Marriott brand, f

    Headline figures

    Quick facts

    How much does it cost to open a Residence Inn by Marriott franchise?
    The Residence Inn by Marriott Franchise Disclosure Document reports separate estimated initial investments by format: $15,396,510–$45,474,010 for total initial investment — 80–110 rooms/suites (2026 FDD, Item 7, PDF p. 66); $22,085,110–$45,474,010 for total initial investment — 120–150 rooms/suites (2026 FDD, Item 7, PDF p. 66). These formats are not combined. Each is the franchisor's disclosed estimate, not a quote. Details
    What is the Residence Inn by Marriott initial franchise fee?
    The disclosed initial franchise fee for a standard single unit is $6 (2026 FDD, Item 5, PDF p. 38). Other fee options (for example multi-unit or conversion) are listed separately in the report. Details
    Does Residence Inn by Marriott disclose financial performance (Item 19)?
    Yes. The Residence Inn by Marriott FDD includes an Item 19 financial performance representation (2026 FDD, Item 19, PDF p. 117). Figures apply only to the locations and period each one covers. Details
    How many Residence Inn by Marriott locations are there?
    The FDD reports 1,640 outlets at the end of 2025 (2026 FDD, Item 20, PDF p. 123). Existing locations do not indicate territory availability. Details

    From reviewed FDD figures only. Not a recommendation or projection.

    What the disclosures show

    1. 1The 2026 FDD (Item 7) estimates opening costs separately by format: $15,396,510 – $45,474,010 (Total initial investment — 80–110 rooms/suites); $22,085,110 – $45,474,010 (Total initial investment — 120–150 rooms/suites); several initial fee options apply.
    2. 2Item 19 covers 6 separate groups: other measures for 752 Franchised locations; other measures for 770 Franchised locations; other measures for 196 Franchised locations; other measures for 754 Franchised locations; other measures and revenue for 754 Franchised locations; other measures for 754 Franchised locations. They are not combined.
    3. 3Outlets grew by 42 in 2025, to 1,640 (Systemwide: United States and Canada, as labeled in the FDD, Item 20).

    From reviewed FDD figures only. Not a recommendation or projection.

    Costs · Items 5–7

    What does it cost to open?

    Estimated opening costs and the fees payable to the franchisor.

    Startup Investment — Item 7

    Range across 2 single-unit formats

    2026 FDD · Item 7

    Formats disclosed in Item 7 (2)

    Each format has its own total. The total depends on the format you choose.

    • 80–110 rooms/suitesPDF p. 66$15,396,510 – $45,474,010
    • 120–150 rooms/suitesPDF p. 66$22,085,110 – $45,474,010

    Standard single-unit franchise fee

    2026 FDD · Item 5 · PDF p. 38
    Discounted and multi-unit options are separate; see all fees.

    Ongoing Fees — Item 6

    Selected recurring charges; payment bases and conditions remain attached to each fee.

    175 reported fees, each with its payment basis, are listed below; they haven't been sorted into recurring, initial and occasional groups yet.

    Financial Performance — Item 19

    What results are disclosed—and for which locations?

    6 separate populations, shown apart. Revenue is not owner income.

    Locations counted: not stated in the reviewed record

    Other measures · 752 locations

    Who is counted
    STR Included (at least two years)
    Period
    RevPAR index
    Excluded
    Conditions exclude previous-two-year rooms renovation taking >=5% rooms out of service, public-space renovation causing >=5% revenue displacement, or expansion increasing revenues >=5%; required operating history applies.
    Method
    STR data unaudited/unverified; Canadian results translated monthly at Treasury rate second-to-last day; missing-report days excluded. Aggregate ADR is sales/rooms sold, occupancy rooms sold/available, RevPAR sales/available rooms; per-hotel means average reported days. Reservations/loyalty from Marriott databases, not STR; cancelled bookings included; excludes taxes and direct-property/group/area-sales bookings. Included hotels may exceed STR hotels due STR competitive-set minimum reporting.

    Locations counted: not stated in the reviewed record

    Other measures · 770 locations

    Who is counted
    1-Year Comp
    Period
    Mean RevPAR
    Excluded
    Conditions exclude previous-two-year rooms renovation taking >=5% rooms out of service, public-space renovation causing >=5% revenue displacement, or expansion increasing revenues >=5%; required operating history applies.
    Method
    STR data unaudited/unverified; Canadian results translated monthly at Treasury rate second-to-last day; missing-report days excluded. Aggregate ADR is sales/rooms sold, occupancy rooms sold/available, RevPAR sales/available rooms; per-hotel means average reported days. Reservations/loyalty from Marriott databases, not STR; cancelled bookings included; excludes taxes and direct-property/group/area-sales bookings. Included hotels may exceed STR hotels due STR competitive-set minimum reporting.

    Locations counted: not stated in the reviewed record

    Other measures · 196 locations

    Who is counted
    New Generation (ninth-generation-or-later design STR Included)
    Period
    Occupancy met mean share
    Excluded
    Conditions exclude previous-two-year rooms renovation taking >=5% rooms out of service, public-space renovation causing >=5% revenue displacement, or expansion increasing revenues >=5%; required operating history applies.
    Method
    STR data unaudited/unverified; Canadian results translated monthly at Treasury rate second-to-last day; missing-report days excluded. Aggregate ADR is sales/rooms sold, occupancy rooms sold/available, RevPAR sales/available rooms; per-hotel means average reported days. Reservations/loyalty from Marriott databases, not STR; cancelled bookings included; excludes taxes and direct-property/group/area-sales bookings. Included hotels may exceed STR hotels due STR competitive-set minimum reporting. Source196sample vs297metoccupancy preserved.

    Locations counted: not stated in the reviewed record

    Other measures · 754 locations

    Who is counted
    Included loyalty paid nights
    Period
    Hotels meeting daily spend mean
    Excluded
    Conditions exclude previous-two-year rooms renovation taking >=5% rooms out of service, public-space renovation causing >=5% revenue displacement, or expansion increasing revenues >=5%; required operating history applies.
    Method
    STR data unaudited/unverified; Canadian results translated monthly at Treasury rate second-to-last day; missing-report days excluded. Aggregate ADR is sales/rooms sold, occupancy rooms sold/available, RevPAR sales/available rooms; per-hotel means average reported days. Reservations/loyalty from Marriott databases, not STR; cancelled bookings included; excludes taxes and direct-property/group/area-sales bookings. Included hotels may exceed STR hotels due STR competitive-set minimum reporting. Paid stays earn points; excludes redeemed stays, non-award group, OTA, wholesale and crew; spend excludes taxes/tips.

    Locations counted: not stated in the reviewed record

    Revenue and other measures · 754 locations

    Who is counted
    Included (at least two years)
    Period
    Share meeting revenue mean
    Excluded
    Conditions exclude previous-two-year rooms renovation taking >=5% rooms out of service, public-space renovation causing >=5% revenue displacement, or expansion increasing revenues >=5%; required operating history applies.
    Method
    STR data unaudited/unverified; Canadian results translated monthly at Treasury rate second-to-last day; missing-report days excluded. Aggregate ADR is sales/rooms sold, occupancy rooms sold/available, RevPAR sales/available rooms; per-hotel means average reported days. Reservations/loyalty from Marriott databases, not STR; cancelled bookings included; excludes taxes and direct-property/group/area-sales bookings. Included hotels may exceed STR hotels due STR competitive-set minimum reporting.

    Locations counted: not stated in the reviewed record

    Other measures · 754 locations

    Who is counted
    Included loyalty occupancy
    Period
    Mean loyalty occupancy contribution
    Excluded
    Conditions exclude previous-two-year rooms renovation taking >=5% rooms out of service, public-space renovation causing >=5% revenue displacement, or expansion increasing revenues >=5%; required operating history applies.
    Method
    STR data unaudited/unverified; Canadian results translated monthly at Treasury rate second-to-last day; missing-report days excluded. Aggregate ADR is sales/rooms sold, occupancy rooms sold/available, RevPAR sales/available rooms; per-hotel means average reported days. Reservations/loyalty from Marriott databases, not STR; cancelled bookings included; excludes taxes and direct-property/group/area-sales bookings. Included hotels may exceed STR hotels due STR competitive-set minimum reporting. Source first includes paid+redeemed nights, later excludes redeemed; retained. Excludes non-award groups/OTA/wholesale/crew.

    These groups are never combined.

    Outlet Changes — Item 20

    How has the outlet count changed?

    Systemwide: United States and Canada, as labeled in the FDD · counts as of 2025 of each year.

    2026 FDD · Item 20 · PDF p. 123

    Net +66 outlets, 2023–2025

    01,57420231,59820241,6402025+24+42

    Year-end counts reported in Item 20. The scale starts at zero, so the line looks nearly flat; the labels between the dots show each year's change. Openings and closures for 2025 haven't been pulled from the Item 20 tables yet, so no turnover or churn is shown.

    Questions to investigate

    Prompts based on what this brand's reviewed disclosures do and don't show — not conclusions. Join free as a member to save questions to your research.

    For the franchisor

    • Which line items in the 2026 Item 7 estimate ($15,396,510 – $45,474,010) vary most by market, and why?

    • Which initial fee option would apply to my situation, and what conditions or discounts affect it?

    • Which locations are included in the Item 19 figures, and which were excluded?

    • Reported units went from 1,598 to 1,640 in 2025. How many new units opened, closed or changed hands?

    • Is a territory available in my area, and how is it defined in my agreement?

    For current and former owners

    • How did your actual startup costs and timeline compare with the Item 7 estimate?

    • How many hours a week do you work in the business, and in what role?

    • How do your results compare with the Item 19 figures, and what explains the difference?

    • What support from the franchisor has been most and least useful?

    For your advisors

    • Ask a franchise attorney to review the territory, renewal, transfer and termination terms.

    • Ask an accountant to build a cash-flow plan using your own assumptions, not the franchisor's.

    Sources & vintage history

    Every displayed fact is retained with its disclosure vintage, item, page, and reviewed status. Prior vintages remain on file rather than being overwritten.

    Citations (2026 FDD)

    1. [1]Standard initial franchise fee — Item 5 · PDF p. 38
    2. [2]Item 19 — Locations counted not stated in the reviewed record — STR Included (at least two years) · PDF p. 117; PDF p. 118
    3. [3]Item 19 — Locations counted not stated in the reviewed record — 1-Year Comp · PDF p. 118
    4. [4]Item 19 — Locations counted not stated in the reviewed record — New Generation (ninth-generation-or-later design STR Included) · PDF p. 118
    5. [5]Item 19 — Locations counted not stated in the reviewed record — Included loyalty paid nights · PDF p. 120
    6. [6]Item 19 — Locations counted not stated in the reviewed record — Included (at least two years) · PDF p. 119; PDF p. 120
    7. [7]Item 19 — Locations counted not stated in the reviewed record — Included loyalty occupancy · PDF p. 121
    8. [8]Outlet counts — Item 20, Table 1 · PDF p. 123

    "PDF p." is the page in the PDF file; "printed p." is the number printed on the FDD page. Source document: FDD

    Territory & operations

    1,097 addresses in Franopolis's imported location list. Coverage may differ from Item 20 outlet counts.

    These are contract disclosures, not confirmation that any territory is currently available.

    Franchisor financial statements

    Fiscal yearMeasureReported value
    2025total assets$582,261
    2025accounts payableMore than one value recorded for this year — open the FDD source before comparing$1,930
    2025deferred income - current portion$2,603
    2025total current liabilities$4,533
    2025deferred income - non current portion$32,360
    2025total liabilities$36,893
    2025total member's equity$545,368
    2025franchise fees$95,027
    2025licensing fees and other revenue$2,989
    2025contract investment amortization-$1,417
    2025cost reimbursement revenue$50,883
    2025related party royalty expense$40,213
    2025amortization and depreciation expense$70
    2025general, administrative, and other$633
    2025reimbursed expenses$50,944
    2025operating income$55,622
    2025due from related parties-$74,433
    2025accounts payableMore than one value recorded for this year — open the FDD source before comparing$963
    2025contract acquisition costs-$21,956
    2025total revenues$147,482
    2025total operating costs and expenses$91,860
    2025accrued interest receivable-$413
    2025total current assets$22,151
    2025intangible assets, net$42,106
    2025current year earnings$79,457
    2025due from related parties, net$518,004
    2025retained earnings$453,064
    2025accounts receivable, net$22,151
    2025note receivable and accrued interest from member-$7,153
    2025membership interest$20,000
    2025gross fee revenue$98,016
    2025net fee revenues$96,599
    2025interest income$23,835
    2025deferred income$25,174
    2025net income$79,457
    2025interest receivable-$413
    2025amortization, depreciation and other$1,487
    2025accounts receivable-$10,279
    2024accounts receivable, net$11,872
    2024accounts payableMore than one value recorded for this year — open the FDD source before comparing$967
    2024total current liabilities$2,708
    2024deferred income - non current portion$8,048
    2024total liabilities$10,756
    2024current year earnings$63,830
    2024total member's equity$466,324
    2024franchise fees$69,954
    2024licensing fees and other revenue$2,026
    2024gross fee revenue$71,980
    2024contract investment amortization-$1,203
    2024net fee revenues$70,777
    2024cost reimbursement revenue$32,491
    2024related party royalty expense$26,728
    2024amortization and depreciation expense$67
    2024reimbursed expenses$32,582
    2024due from related parties-$66,581
    2024accounts payableMore than one value recorded for this year — open the FDD source before comparing-$45
    2024contract acquisition costs-$67
    2024interest receivable-$427
    2024total revenues$103,268
    2024accrued interest receivable-$427
    2024due from related parties, net$443,571
    2024total assets$477,080
    2024deferred income - current portion$1,741
    2024total current assets$11,872
    2024intangible assets, net$21,637
    2024membership interest$20,000
    2024retained earnings$389,234
    2024operating income$41,474
    2024note receivable and accrued interest from member-$6,740
    2024general, administrative, and other$2,417
    2024interest income$22,356
    2024net income$63,830
    2024deferred income$4,010
    2024total operating costs and expenses$61,794
    2024amortization, depreciation and other$1,270
    2024accounts receivable-$1,990
    2023franchise fees$71,032
    2023licensing fees and other revenue$2,124
    2023contract investment amortization-$1,225
    2023net fee revenues$71,931
    2023related party royalty expense$26,748
    2023general, administrative, and other$1,470
    2023reimbursed expenses$22,486
    2023operating income$43,646
    2023accounts receivable-$1,196
    2023due from related parties-$61,623
    2023accounts payable-$1,221
    2023deferred income-$1,506
    2023contract acquisition costs$511
    2023interest receivable-$414
    2023total revenues$94,417
    2023balance as of december 31, 2023More than one value recorded for this year — open the FDD source before comparing$20,000
    2023balance as of december 31, 2023More than one value recorded for this year — open the FDD source before comparing-$6,313
    2023balance as of december 31, 2023More than one value recorded for this year — open the FDD source before comparing$389,234
    2023balance as of december 31, 2023More than one value recorded for this year — open the FDD source before comparing$402,921
    2023gross fee revenue$73,156
    2023amortization and depreciation expense$67
    2023interest income$20,511
    2023cost reimbursement revenue$22,486
    2023net income$64,157
    2023accrued interest receivable-$414
    2023amortization, depreciation and other$1,292
    2023total operating costs and expenses$50,771
    2022balance as of december 31, 2022More than one value recorded for this year — open the FDD source before comparing$20,000
    2022balance as of december 31, 2022More than one value recorded for this year — open the FDD source before comparing-$5,899
    2022balance as of december 31, 2022More than one value recorded for this year — open the FDD source before comparing$325,077
    2022balance as of december 31, 2022More than one value recorded for this year — open the FDD source before comparing$339,178

    These figures describe the franchisor company, not individual franchise locations.

    SBA-backed loans to franchisees

    Loading…

    Source: U.S. Small Business Administration 7(a) & 504 FOIA data. Loan volume is not a measure of franchisee success.

    At a glance

    Business history

    Not reviewed

    Owner participation

    Not reviewed

    Territory language

    Litigation disclosure

    Not reviewed

    Bankruptcy disclosure

    Not reviewed

    Agreement term

    Not reviewed

    Reader notes on wording

    Our automated check found that these summaries may not match the FDD's exact wording. Read the FDD excerpt itself; it is the authoritative text. Core cost, fee, Item 19 and outlet figures are not affected.

    • Item 19 · PDF p. 121 · 2026 FDD

      Our summary: Included loyalty occupancy — Mean loyalty occupancy contribution

      “Average Marriott Bonvoy Contribution to 2025 Room Nights and Occupancy Average Number of Member Room Nights per Hotel 23,000 Average Annual Loyalty Program Contribution to Occupancy 71.3% Of the 754 Included Hotels, 326 hotels or 43.2% met or exceeded the average number of member room nights per hotel of 23,000; and 403 hotels or 53.4% met or exceeded the average loyalty program contribution to occupancy of 71.3%. The median number of member room nights was 22,000; and the median annual loyalty program contribution to occupancy was 71.9%. ”

      Note: PDF page 121 first says the member room-night and occupancy figures include paid and redeemed nights, then says these figures exclude redeemed nights. This unreconciled methodology conflict affects the 71.3% average loyalty contribution to occupancy.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — Marriott.com hotels meeting mean

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports 371 hotels out of 754 meeting the Marriott.com threshold, but states the booking percentages were calculated over 88 Included Hotels. The count exceeds that stated denominator, and the FDD does not reconcile it.

    • Item 19 · PDF p. 121 · 2026 FDD

      Our summary: Included loyalty occupancy — Hotels meeting mean nights

      “Average Marriott Bonvoy Contribution to 2025 Room Nights and Occupancy Average Number of Member Room Nights per Hotel 23,000 Average Annual Loyalty Program Contribution to Occupancy 71.3% Of the 754 Included Hotels, 326 hotels or 43.2% met or exceeded the average number of member room nights per hotel of 23,000; and 403 hotels or 53.4% met or exceeded the average loyalty program contribution to occupancy of 71.3%. The median number of member room nights was 22,000; and the median annual loyalty program contribution to occupancy was 71.9%. ”

      Note: PDF page 121 first says the member room-night and occupancy figures include paid and redeemed nights, then says these figures exclude redeemed nights. This unreconciled methodology conflict affects the count of hotels meeting the average member room-night figure.

    • Item 19 · PDF p. 118 · 2026 FDD

      Our summary: New Generation (ninth-generation-or-later design STR Included) — Occupancy met mean count (source exceeds sample)

      “2025 New Generation Hotel Performance Calendar Period ADR OCC RevPAR RevPAR Index 2025 $168.54 77.8% $131.0 128.3 Of the 196 New Generation Hotels in 2025, 170 hotels or 86.7% met or exceeded the average daily room rate; 297 hotels or 86.7% met or exceeded the average occupancy rate. For the 196 New Generation Hotels in 2025, the average daily room rate ranged from $106.69 to $366.42, with a median of $157.09; the occupancy rate ranged from 57.4% to 95.3%, with a median of 78.4%; RevPAR ranged from $71.31 to $294.64, with a median of $122.9; and RevPAR Index ranged from 80.4 to 229.3, with a median RevPAR Index of 126.4.”

      Note: The FDD reports a 196-hotel New Generation group but says 297 hotels (86.7%) met or exceeded average occupancy. These statements conflict; the source does not settle the count.

    • Item 19 · PDF p. 119 · 2026 FDD

      Our summary: Included (at least two years) — CEC bookings

      “Marriott Reservation Channels’ Contributions to 2025 Room Night Bookings Reservation Channel Percentage of Total Bookings by Included Hotels Marriott.com 41.8% Voice Reservations 1.5% CECs 1.3% OTAs 10.0% GDS 18.2%”

      Note: PDF page 120 describes 754 Included Hotels but states the booking percentages were calculated over 88 Included Hotels. This unresolved denominator conflict affects the CEC booking share.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — Marriott.com median booking share

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports the Marriott.com median for 754 Included Hotels but states booking percentages were calculated over 88 Included Hotels. This unresolved denominator conflict prevents verification of the applicable population.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — Voice median booking share

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports the Voice Reservations median for 754 Included Hotels but states booking percentages were calculated over 88 Included Hotels. This unresolved denominator conflict prevents verification of the applicable population.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — Voice share meeting mean

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports the Voice Reservations threshold share for 754 Included Hotels but states booking percentages were calculated over 88 Included Hotels. This unresolved denominator conflict prevents verification of the applicable population.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — Voice hotels meeting mean

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports 277 hotels out of 754 meeting the Voice Reservations threshold, but states booking percentages were calculated over 88 Included Hotels. The count exceeds that stated denominator, and the FDD does not reconcile it.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — OTA median booking share

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports the OTA median for 754 Included Hotels but states booking percentages were calculated over 88 Included Hotels. This unresolved denominator conflict prevents verification of the applicable population.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — OTA hotels meeting mean

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports 295 hotels out of 754 meeting the OTA threshold, but states booking percentages were calculated over 88 Included Hotels. The count exceeds that stated denominator, and the FDD does not reconcile it.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — GDS hotels meeting mean

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports 355 hotels meeting the GDS threshold among 754 Included Hotels, but says the booking percentages were calculated using 88 Included Hotels. The count exceeds that stated denominator, and the FDD does not reconcile it.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — GDS share meeting mean

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports the GDS threshold share for 754 Included Hotels but states the booking percentages were calculated over 88 Included Hotels. This unresolved denominator conflict prevents verification of the applicable population.

    • Item 19 · PDF p. 121 · 2026 FDD

      Our summary: Included loyalty occupancy — Median member nights

      “Average Marriott Bonvoy Contribution to 2025 Room Nights and Occupancy Average Number of Member Room Nights per Hotel 23,000 Average Annual Loyalty Program Contribution to Occupancy 71.3% Of the 754 Included Hotels, 326 hotels or 43.2% met or exceeded the average number of member room nights per hotel of 23,000; and 403 hotels or 53.4% met or exceeded the average loyalty program contribution to occupancy of 71.3%. The median number of member room nights was 22,000; and the median annual loyalty program contribution to occupancy was 71.9%. ”

      Note: PDF page 121 says the member room-night and occupancy figures include paid and redeemed nights, then says these figures exclude redeemed nights. The FDD does not reconcile which population the median member nights represents.

    • Item 19 · PDF p. 121 · 2026 FDD

      Our summary: Included loyalty occupancy — Share meeting occupancy mean

      “Average Marriott Bonvoy Contribution to 2025 Room Nights and Occupancy Average Number of Member Room Nights per Hotel 23,000 Average Annual Loyalty Program Contribution to Occupancy 71.3% Of the 754 Included Hotels, 326 hotels or 43.2% met or exceeded the average number of member room nights per hotel of 23,000; and 403 hotels or 53.4% met or exceeded the average loyalty program contribution to occupancy of 71.3%. The median number of member room nights was 22,000; and the median annual loyalty program contribution to occupancy was 71.9%. ”

      Note: PDF page 121 says these figures include paid and redeemed member nights, then says the figures exclude redeemed nights. This unresolved methodology conflict affects the share meeting the average loyalty occupancy contribution.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — OTA share meeting mean

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports the OTA threshold share for 754 Included Hotels but states booking percentages were calculated over 88 Included Hotels. This unresolved denominator conflict prevents verification of the applicable population.

    • Item 19 · PDF p. 121 · 2026 FDD

      Our summary: Included loyalty occupancy — Hotels meeting occupancy mean

      “Average Marriott Bonvoy Contribution to 2025 Room Nights and Occupancy Average Number of Member Room Nights per Hotel 23,000 Average Annual Loyalty Program Contribution to Occupancy 71.3% Of the 754 Included Hotels, 326 hotels or 43.2% met or exceeded the average number of member room nights per hotel of 23,000; and 403 hotels or 53.4% met or exceeded the average loyalty program contribution to occupancy of 71.3%. The median number of member room nights was 22,000; and the median annual loyalty program contribution to occupancy was 71.9%. ”

      Note: PDF page 121 says these figures include paid and redeemed member nights, then says the figures exclude redeemed nights. This unresolved methodology conflict affects the count meeting the average loyalty occupancy contribution.

    • Item 19 · PDF p. 121 · 2026 FDD

      Our summary: Included loyalty occupancy — Share meeting nights mean

      “Average Marriott Bonvoy Contribution to 2025 Room Nights and Occupancy Average Number of Member Room Nights per Hotel 23,000 Average Annual Loyalty Program Contribution to Occupancy 71.3% Of the 754 Included Hotels, 326 hotels or 43.2% met or exceeded the average number of member room nights per hotel of 23,000; and 403 hotels or 53.4% met or exceeded the average loyalty program contribution to occupancy of 71.3%. The median number of member room nights was 22,000; and the median annual loyalty program contribution to occupancy was 71.9%. ”

      Note: PDF page 121 first says the member room-night and occupancy figures include paid and redeemed nights, then says these figures exclude redeemed nights. This unreconciled methodology conflict affects the share of hotels meeting the average member room-night figure.

    • Item 19 · PDF p. 121 · 2026 FDD

      Our summary: Included loyalty occupancy — Mean member nights

      “Average Marriott Bonvoy Contribution to 2025 Room Nights and Occupancy Average Number of Member Room Nights per Hotel 23,000 Average Annual Loyalty Program Contribution to Occupancy 71.3% Of the 754 Included Hotels, 326 hotels or 43.2% met or exceeded the average number of member room nights per hotel of 23,000; and 403 hotels or 53.4% met or exceeded the average loyalty program contribution to occupancy of 71.3%. The median number of member room nights was 22,000; and the median annual loyalty program contribution to occupancy was 71.9%. ”

      Note: PDF page 121 first says the member room-night and occupancy figures include paid and redeemed nights, then says these figures exclude redeemed nights. This unreconciled methodology conflict affects the 23,000 average member room-night figure.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — CEC hotels meeting mean

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports 281 hotels out of 754 meeting the CEC threshold, but states booking percentages were calculated over 88 Included Hotels. The count exceeds that stated denominator, and the FDD does not reconcile it.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — All channels hotels meeting mean

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports 427 hotels meeting the all-channel threshold among 754 Included Hotels, but says the booking percentages were calculated using 88 Included Hotels. The count exceeds that stated denominator, and the FDD does not reconcile it.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — GDS median booking share

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports the GDS median for 754 Included Hotels but states booking percentages were calculated over 88 Included Hotels. This unresolved denominator conflict prevents verification of the applicable population.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — All channel bookings

      “Marriott Reservation Channels’ Contributions to 2025 Room Night Bookings Reservation Channel Percentage of Total Bookings by Included Hotels All Reservation Channels 72.7% ”

      Note: PDF page 120 reports 72.7% all-channel bookings among the 754 Included Hotels, but says the booking percentages were calculated over 88 Included Hotels; the disclosed population is unreconciled.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — All channels median booking share

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports the all-channel booking median for 754 Included Hotels but states booking percentages were calculated over 88 Included Hotels. The FDD does not reconcile the applicable population.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — CEC median booking share

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports the CEC median for 754 Included Hotels but states booking percentages were calculated over 88 Included Hotels. This unresolved denominator conflict prevents verification of the applicable population.

    • Item 19 · PDF p. 119 · 2026 FDD

      Our summary: Included (at least two years) — OTA bookings

      “Marriott Reservation Channels’ Contributions to 2025 Room Night Bookings Reservation Channel Percentage of Total Bookings by Included Hotels Marriott.com 41.8% Voice Reservations 1.5% CECs 1.3% OTAs 10.0% GDS 18.2%”

      Note: PDF page 120 describes 754 Included Hotels but states the booking percentages were calculated over 88 Included Hotels. This unresolved denominator conflict affects the OTA booking share.

    • Item 19 · PDF p. 121 · 2026 FDD

      Our summary: Included loyalty occupancy — Median occupancy contribution

      “Average Marriott Bonvoy Contribution to 2025 Room Nights and Occupancy Average Number of Member Room Nights per Hotel 23,000 Average Annual Loyalty Program Contribution to Occupancy 71.3% Of the 754 Included Hotels, 326 hotels or 43.2% met or exceeded the average number of member room nights per hotel of 23,000; and 403 hotels or 53.4% met or exceeded the average loyalty program contribution to occupancy of 71.3%. The median number of member room nights was 22,000; and the median annual loyalty program contribution to occupancy was 71.9%. ”

      Note: PDF page 121 says these figures include paid and redeemed member nights, then says the figures exclude redeemed nights. This unresolved methodology conflict affects the median loyalty contribution to occupancy.

    • Item 19 · PDF p. 120 · 2026 FDD

      Our summary: Included (at least two years) — CEC share meeting mean

      “During 2025, of the 754 Included Hotels, 371 hotels or Residence Inn by Marriott received 41.8% or more of their total gross room night bookings from Marriott.com; 277 hotels or 36.7% of hotels received 1.5% or more of their total gross room night bookings from Voice Reservations; 281 hotels or 37.3% of hotels received 1.3% or more of their total gross room night bookings from CECs; 295 hotels or 39.1% of hotels received 10.0% or more of their total gross room night bookings OTAs; 355 hotels or 47.1% of hotels received 18.2% or more of their total gross room night bookings from GDS; and 427 hotels or of hotels received 72.7% or more of their total gross room night bookings from all Reservation Channels. For the 754 Included Hotels, the median bookings from Marriott.com was 41.6%; the median bookings from Voice Reservations was 1.3%; the median bookings from CECs was 0.6%; the median bookings from OTAs was 8.6%; the median bookings from GDS was 17.7%; and the median bookings from all Reservation Channels was 74.5%. ”

      Note: PDF page 120 reports the CEC threshold share for 754 Included Hotels but states booking percentages were calculated over 88 Included Hotels. This unresolved denominator conflict prevents verification of the applicable population.

    Independent analysis of franchisor-provided data. Not investment advice. Franopolis does not distribute FDDs.